John Lewis advert

[Raahh]

Posted on the X Factor thread, but it is so lovely, it deserves a thread of it's own.

And in case you are wondering who the singer is, and how Morrissey could have agreed to such a thing-

article here

Didn't do it for me either! Marketing madness. Wonder if it will work. I've still got a present bought last year, unopened. From JL.

Awww....I had a lump in my throat, but mainly because of the song, whcih has always made me cry. Even with some random bird singing it.

Film references? Are you lot having a laugh? You've been playing those Beatles records backwards again looking for secret messages, haven't you.

I bloody hate John Lewis for infiltrating my head and knowing EXACTLY what things I will like, from music to soft furnishings.

I know I'm being exploited but there is nothing I can do about it . As marketing goes, it's genius. They certainly know there market.

Film refs, yes Great Escape, Jurassic Park. Is the Omen the spinning chair scene? Bridget Jones, sixth sense, Seven. And the swing scene really rings a bell.

Which is the Bridget Jones one? The 6th Sense?

The Bridget Jones one is when he comes out from the duvet. Sixth sense when he pulls the covers right up to his face.

Isn't the spinning chair Wall Street?

No no no forget that - It's BIG, with Tom Hanks, isn't it?

I loved the advert, so far the best xmas one I've seen this year! :-)

awww

Isn't it also the snowman where he eats his dinner really quick and rushes to bed?

Just seen it -knew straight away it was the John Lewis advert. Love that song in pretty in pink with Ducky (is that too random). Was such a huge Smiths fan - got my t-shirt saved for DD and DS for when they are older.

Morrissey and johnny, how could you? I could just about live with it in Ferris Bueller, but John Lewis. Noooooooooooo.

And its a crap advert.

I clearly do not watch nearly enough films. I have no idea what any of you are talking about!

What a totally awful advert; what on earth was the ad agency thinking when they put that painful pile of old tosh together?.

Sniff...... i like it

This thread is getting funnier- I love how people are trying to fit any film reference EVER into a 90 second ad!

I love it- but then, I save my 'depressed by this advert' stance for companies such as Quikquid and wonga- people who are REALLY out to fleece vulnerable customers!

Raahh- Brighthouse springs to mind!

Is v bleak this ad.

I am so worried for that little boy. He has an unhealthy desire to please his parents who seem to have been ignoring him for the best part of a year (or wetly looking at him through a window while he swings. Play with him fgs! Interact with the poor kid!).

Is heartbreaking when he holds up his shabby offering at the end. As if that'll make them notice you. As if.

That's why there's a severed head in the box Merrylegs That'll show them!

Sparklingbrook- agreed, Brighthouse

I think it is only a month that they are ignoring him, Merrylegs, maybe outside of Advent, he is less annoying?

I think how this ad has been perceived on here is an insight into personalities.

The film refs I saw were Home Alone, The Snowman, Polar Express, Jurassic park etc family films, happy endings etc

So far on the other thread there's been The Omen, The Shining, Sixth Sense, Seven.....bloody hell there's a load of maudlin souls around on mumsnet this weekend!

But this kid has been nothing but silent and good for - well at least a month.

Eats his dinner. Goes to bed on time. Entertains himself.

And yet the first time he jiffles his leg, his dad - who can't even be bothered to heave his
fat head away from the paper - admonishes him.

And check out the parents faces on Christmas morning.

I mean, the one time you can guarantee a child is going to come into your room and wake you up is Xmas day, right?

And yet their look of total incomprehension - 'Whoa! There's a kid in here?! WTF! Where did it come from? Hey, who let this kid in!?'

So either that's the sister's head in the box, or she has learnt to be a really really good little girl who must never ever let mummy and daddy know she lives in the house too. Even on Christmas Day.

What do you expect with a Morrissey song? A happy family? That kid is probably called Hector.

I was taken in. I was thinking all the way through "this is just a middle class version of that ghastly Littlewoods ad, the avaricious brat can't wait to get his hands on his presents" so when he dived out of bed, straight past his own gifts to give his mum and dad theirs I did go "aw".

My son also had to be woken on Christmas morning. He slept 7-7 and he virtually never does.

"I hate it! Its depressing and feels like its going to be some sort of nspcc advert or something - can't see anything 'nice' about it - there a huge undercurrent of tension and melancholy."

totally agree - its creepy