Business name please

[BeeKeeping]

Hello!

Please help me narrow down some names for my new honey subscription business. It's providing a tube of raw natural honey from different small apiaries and back yard beekeepers through the post monthly.

I would like something modern and not too twee. We're based in Scotland but I'm hoping it'll be a national company.

So far we have

Braw Honey (emphasis on the raw... but I'm not sure if Braw means something different in the rest of the UK? Or Hinnie, which is an old Scottish word for honey (maybe too obscure?) Rare honey, or Real honey. Ugly honey (as a pushback to the fake homogenized honey in supermarkets) Letterbox honey (too literal) Honey I'm home (twee)

I like words that mean 'different' like offbeat honey, but seems to be trying too hard to be cool....

Or words that highlight health or wellness? Live honey?

This is so hard!

I liked Neighbourhood Honey it's a bit Sesame Street

HoneyJar

Honey from the Hood

or just

Hood Honey

I'm really not sure about My Neighbours' Honey, it's a hell of a mouthful and the apostrophe is essential but awkward. It's also a bit twee for the 20/30s market IMO, Braw or Ugly would be more appropriate for that demographic.

Agree with this and I like the strapline, simple and not twee.

I'm sorry to keep bothering you all... who knew this would be so difficult and take so long!

I do really appreciate all the time everyone has taken to provide feedback, it's helped rule out some pitfalls which may have been costly later down the road.

What do folks think of

LOVE NOR HONEY

with an emphasis on what we're against-
Never processed, never mass produced, never fake for Love Nor Honey

I really like it. It would catch my eye.

I like it. It also reminded me of the Nor Loch in Edinburgh ( so there's a Scottish connection as well)

Yasss! Right, turn off comments 😂

Yes, I like that! I'm generally not a fan of cutesy word play but for some reason I like Love Nor Honey. I think because of the simplicity of the words, and Nor is a good strong sound. Also that the phrase Love Nor Money goes back hundreds of years I believe, so it has a sense of solidity and authenticity that some of the other ideas lacked.

Great choice.

I'm so glad you like it @thesunisastar thanks for sticking with me for the long haul! ❤️

I would think it's not honey

Isn't it rather close to Love Honey? I suspect that would bugger up any internet searches for your site/product. Not sure if it's close enough to have copyright issues...

Ugly honey and Hive Mined are my favourite

Sorry I hadn't realised there were more posts.

I think if we go for For Love Nor Honey it's far enough away from Love Honey. I also like that the meaning of the phrase alludes to scarcity.

For Love Nor Honey looks good graphically all stacked on top of each other at the end of the tube.

For
Love
Nor
Honey

What does Nor honey mean though? It is honey you're selling isn't it?

My take on it is that it's positioning honey as one of the two most valuable things in life (at least, that is my understanding of the original phrase).

It doesn't mean not honey, nor is similar to or but the negative.

I can see why you think that though and it is a pitfall, hopefully the marketing and branding make it very clear that it is in fact honey!

It only makes sense as a full phrase

Co-Pilot came up with: Highland Honey Express.

It doesn't mean not honey, nor is similar to or but the negative.

It sort of does mean 'not honey', though. "For love nor honey" is a shortening of "Not for love nor for honey" (as a play on "not for love nor money). What is that meant to be saying about the business? That you don't do it for love and you don't really care about the honey? Or if not that then what???

@ReadWithScepticism I think it shows that we DO really care about the honey.
It gives emphasis to the argument, of what we won't do (sell fake honey) but as @thesunisastar says- I don't think it devalues the honey

Never fake...For Love Nor Honey

Yeah, I'd tend to guess that if it wasn't a sex product, then it was a vegan substitute for honey.

‘For Love Nor Honey’ sounds negative to me.

For love not money means impossible. Ie, I’ll never get those tickets for love nor money.

The ‘nor’ sounds like ‘not’ so. you’re saying you’re doing it for love, but not honey, but it’s honey you’re selling!

Although I know ‘nor’ means ‘or’ so are you saying ‘love or honey’

Not sure if I’m overthinking this.

Quite like ‘Highland Honey’

And to even be more overthinking, you don’t want the Love Honey connection, but what about faking o-gsms…’ (you can tell I’ve had a bad night sleep!)

Ahh yes- who would have thought that fake orgasms would eventually be my undoing.

I'm just going to call it Fucking honey, but actually that sounds like a sex product too 😭

It does sound a catchy name... but I'm another who would think it was referring to a vegan honey substitute.

The phrase is clever, but a lot of people will mentally categorise 'nor' as effectively a synonym for 'not'.