It's not just us who find Aptamil's campaign thoroughly shameful.

[milkymouth]

Have a look at what Baby Milk Action have to say about the Independent newspaper's decision to run their campaign as well .

FFS give it a bloody rest

You don't have to come on this thread if it is of no interest to you mud.

you don't have to read this thread, Mud

I think that's interesting and relevant.

Same applies to you,lockets.
Plenty of other things to look at.

I just don't understand why everyone is getting so upset. Of course breastfeeding should be promoted and encouraged but for lots of women, bottle feeding is better, for many reasons, and they need formula. Campaign to increase the profile of the NCT, or La Leche, or breastfeeding counsellors but I thin it's naive to expect formula companies not to promote their product. The lack of breastfeeding has far more to do with our education and culture then formula adverts.

Some of you may be interested in this new twist in the tale.

Step away from the thread, there's nothing to see..............

yes, actually, I am interested Milkymouth - thank you.

And I am reading all this information, and learning things, and thinking about it - and not upset at all.

Is this still going on?

Okay okay okay..... we get it.... its terrible..... its cheeky..... its there! How many threads about it now.

Well.... thanks to all this publicity you lot have given Aptimel, they will surely be getting plenty of hits on their website.

sorry

I know you have all done this to death

but it is all new to me

I did think formula advertising was illegal??

I agree with Aloha and Blu - that is really interesting and extremely relevant. Thanks milkymouth

i know that its a subject close to many hearts, but, how many on-going conversations do we really need in active-convo's on the matter?

I'm interested as well milkymouth (cos posted link last night )

Check out the link,Enid.

It's not an argument, T'ache, it's a legitimate discussion...only the people wringing their hands and saying 'oh no not again' are getting upset....don't react! I was interested to see milkymouths link.

I'm with MUD let it drop!!!!

Yes Tinker,know you did.Just thought it may stand out better with its own special thread.

No, no mm, wasn't being cheeky. Think it got lost in other thread.

has it not all beensaid!!

right, so you can advertise follow-on but by showing the whole range they sneak in the formula too.

Scuzzy.

Sad to think that what we feed our babies is subject to such cynical marketing techniques.

no dont let it drop

I am interested

Blu - I know its not an argument.... but its still another thread about the same thing isn't it?

I'll go find something else to get my teeth into.

mts - if you have had enough of the discussion, then you can let it drop, of course - but this is a new link, and i'm interested, thank you, so can i take an interest? you don't have to be here, no-ones arguing on this thread....