I didn't want to. My attitudes entirely. My mother never breastfed. I always had a hangup about my body and my boobs in particular thanks to my mum and other family members. So I had to get my head around all of that. The thought of other people seeing or being anywhere near my boobs just made me cringe. Which was silly considering I was about to be examined by lots of different people in places much more private than that!
I did breastfeed. Because my dh wanted me to. Because his family would have looked down their noses even more if I didn't. Because I knew it would be best for the baby. But none of these reasons were for me.
When I did bf I always found a private room to go in. I NEVER bf in front of friends or family and I would rather sit on a public toilet and feed than feed in a café.
In fact one of my very first postings on Mumsnet was about my fear of feeding in public. Such was my hangup about my body.
But since becoming aware that actually, everyone else thought that bf was natural and normal and that I was, in fact, drawing more attention to myself feeding in private than I was in public, my own attitude slowly began to change.
I only bf dd for 4 months, I was so relieved to get her onto the bottle! But then as time went on I began to regret not feeding her for longer. When I gave birth to ds I fed him for 8 months and I found myself a much more confident feeder. I no longer worried about feeding in public or in front of family. They never ever saw even the merest glimpse of flesh, I was so practised at doing it discreetly!
I don't know what advice I could give you. I don't know the reasons you don't want to bf. But don't bow down to pressure. This is YOUR baby and whatever decision you make, it affects YOU the most. They don't have to feed the baby every 2 hours in the middle of the night, so sod what they think. You do what you feel comfortable with. Because if bf will ruin your enjoyment of your baby, then don't do it.