Purveyors of overpriced fruit pulp, Innocent, have been tweeting today some advice for being more inclusive. Seems like the internet is broken at Innocent HQ as no-one seems to have spotted why Mermaids have been in the news just this weekend (never mind over the last few months, and the ongoing investigation by the Charity Commission). Don't brand managers ever check if a partner might be a bit detrimental to their own reputation?
https://twitter.com/innocent/status/1663489437668462593
Fill your gender identity bingo cards with tweets about deadnaming, misgendering and mixed-sex toilets. Why a drinks brand feels the need to shout this at Twitter users is beyond me.
It's only been up for an hour or so and you can imagine how it's going down on Twitter!