Dove transgender ad #realmoms are men!

[Usui101]

Start the rant:

[DelinquencyMatters]

THis is on a political YouTube channel - Tea Party. Can anyone verify that it isn't a spoof?

[DelinquencyMatters]

Sorry - it is really by Dove. How sad.

Sorry to the breakdancing mum.

[duxb]

I understand that men aren't biologically mothers however would anyone make the same comment around a non-biological mother who adopted a child?

Of course people can boycott but stating you're issues are that the biological mum in the couple is a "walking womb" is completely uncalled for. It's their relationship and clearly the biological mum doesn't feel that way

Each individuals judgements on trans rights, pro-nouns etc are their own but to jump on another couples relationships and the dynamic they share and state it as fact and the reason for a boycott is bizarre.

Why fall privy to a company aiming their entire campaigns as gender specific in the first place only to then call outrage when your ideal of what a mum is, is challenged.

[RufusTheRenegadeReindeer]

It's their relationship and clearly the biological mum doesn't feel that way

I havent watched the advert

How do you know she doesnt feel that way?

[LassWiTheDelicateAir]

Why fall privy to a company aiming their entire campaigns as gender specific in the first place only to then call outrage when your ideal of what a mum is, is challenged

Exactly.
This advert is so inane ( the woman on the ranch for example " Ooh look at me, I'm bringing up a baby on a farm!) this point hardly seems worth building up a head of steam over.

[Floggingmolly]

My "ideal" notion of what a mum is hasn't been affected one iota by that farce. Anybody's ideal is pretty irrelevant really, when the only possible version of a mum is female.

[KarlosKKrinkelbeim]

this is really quite insidious. The one vestige of respect accorded to women in patriarchal societies is for their role as mothers. Now even that must be taken.

[duxb]

Because if she did feel that way, why would she had a relatively small child with a man who had begun the process of transitioning/transitioned and then willingly been part of an advertising campaign supporting both their roles as mothers.

And no I'm not trans, or on the band wagon. I just find the outrage and anger at grown adults decisions and the assumptions that nobody can be or should be accepting of those situations astonishing.

Society is attempting to be inclusive.

[GuardianLions]

How do you know she doesn't feel that way?
I saw it and the way she sits there in silence, looking slightly awkward, while he claims to be the mum ..... I have been pregnant, got the stretchmarks, been through birth, etc - and it gave me a very strong and visceral sense of what it means to be a mum. I just cannot imagine how she puts up with that prick making that claim in front of her face like that....

[Batteriesallgone]

You wouldn't normally deliberately edit a couple so one of them comes across as controlling and dominant in an ad that is meant to be uplifting.

So the whole thing just gives the uncomfortable impression that either

A) the MTT is happy to be the one who talks, the one who defines motherhood, without reference to the experiences of their partner who carried and birthed the child, which is quite self-absorbed and domineering

OR,
B) Dove were only interested in the opinions of the MTT to the point of not requesting any contribution from the birth mother, which implies that Dove as a brand is consciously happy to erase 'boring' motherhood in favour of their self defined 'real' motherhood.

Both leave a nasty taste in the mouth tbh.

If both of them had talked about the experience it would have come across totally differently.

[GahBuggerit]

Actual lol at the biological male being called a "real mom"

That's Dove never being used in this house again!

[KarlosKKrinkelbeim]

It is not about the choices made by this couple. They are free to do what they want. The issue is the notion of man as mother being rammed down our throats. i personally decline to have my intelligence insulted in this manner.

[RufusTheRenegadeReindeer]

Agree with batteries

duxb

I have no idea what their setup is but i dont know how you would KNOW that she doesnt have a problem (in the same way that i dont KNOW that she does have a problem)

Transition may have started while she was pregnant, she may hate the advert but feel that she coukdnt get out of it

She may be loving every single second of it...not that that really makes a difference

[duxb]

And people who have rational opinions such as that, don't rile me up. My issue is with the comments up thread about how she "must" feel and about her being "relegated".

Hence my comment that we don't know that.

[Batteriesallgone]

But what are Dove playing at creating an ad that causes that kind of visceral reaction?

That places a potential female/mother as victim amongst all the 'empowering' 'real mum' trite crap.

Why don't they care about not being seen to erase boring motherhood?

Taking the trans issue out of the equation, what new mother hasn't had mothering patronisingly dictated to her (often by men), or had an older relative insist that her instincts are wrong and she's just being silly etc.

Why on earth would they produce an ad that has echos of that? It's idiotic. The whole thing stinks of male privilege. Hence the extreme reactions (I should think, obviously can't speak for anyone else).

[Funnyonion17]

I'm not a fan of the majority of the trans nonsense but i didn't see an issue with the as?

[CaoNiMartacus]

"I understand that men aren't biologically mothers however would anyone make the same comment around a non-biological mother who adopted a child?"

No.

[Floggingmolly]

A female adopter calling herself a mother is not comparable to the male parent of a child insisting they're not only the child's mother; but are an example of what a REAL mother looks like.
Complete straw man.

[AssassinatedBeauty]

I didn't actually think it was an incredibly diverse set of women. As already pointed out there was no lesbian couple, no adoptive mothers and there were no disabled mothers either. Most of them were just ordinary women with slightly unusual hobbies.

[BeyondUser24601]

And statistically, there are probably more disabled lesbian adopters than there are trans-moms

[BigDeskBob]

Apparently, its an ad for baby dove. (I didn't get that from a quick look at the ad, it could having been trying sell me car insurance for all I knew)

Why not say #real parents. Fathers have been known, on occasion, to look after children.

[GuardianLions]

Why not say #real parents
completely agree with that. But I suspect that would not provide AGPs with the satisfaction they crave of being publicly catagorised as #realmoms. If it was #real parents (ie- an actual progressive statement) TRAs would quickly accuse Dove of being transphobic for making a sperm-producing #realmom look like a father in lipstick and a dress - which would totally erase his identity as the mum.

[BigDeskBob]

That's true. Or worse still, they would be in danger of looking like a heterosexual couple.

[GuardianLions]

Indeed "translesbophobic" if such a word exists.... probably does