Dove transgender ad #realmoms are men!

[Usui101]

Start the rant:

[ChocChocPorridge]

You're right Bob.

including Shea, a trans mother who is raising a child with her female partner.

Would it have killed them to use 5-10 more characters and included her name?

[AssassinatedBeauty]

And also referred to her as the mother! She is the mother of the baby, regardless of whether you consider the trans partner to be a mother or another parent/father.

[BeyondUser24601]

Presented without comment.

[Floggingmolly]

Now you can smear Shea all over you...

[LassWiTheDelicateAir]

I really hate that advert. Not just the transgender person.

There is the really bad at break dancing mother and the black mother both rubbishing anything that they might hear from other women; the idiotic comments from the woman on the ranch about her lifestyle being so unique- it isn't- it really isn't.

Then the twaddle about
Dove's new initiative intends to "shatter stereotypes about motherhood and prove that there are no rules about how to be a parent today,"

There sodding well are rules. They exist for a reason.

[Floggingmolly]

Since when was "to be a mother you must be female" a mere stereotype to be shattered?

[cuirderussie]

Shea can smear the Dove Shea butter all over her stretchmarks and stinging perineum

[thenightsky]

Still peak trans.

[ineedmoreLemonPledge]

Shea can smear the Dove Shea butter all over her stretchmarks and stinging perineum



I would've added her cracked nipples but I can see that Shea is bottle feeding the baby.

I wonder if Shea made the decision to bottle feed rather than use the silent partners non motherly breasts. I'll bet it wasn't inclusive enough.

I fear it's another thing to add to the list...

Don't protest about Trump grabbing pussy because it upsets those MTT that don't have one
Don't talk about Menstruation because it triggers MTT who long for a period
Don't breastfeed your children because functioning mammary glands aren't inclusive

[cuirderussie]

Ssh, cisprivilege! Like Shea's gestational carrier handmaid daring to whine about her month of postpartum bleeding, uterine cramps and aching pelvis.

[OlennasWimple]

There's plenty of criticism of the campaign from elsewhere on t'internet, such as ]]www.adweek.com/agencyspy/ogilvy-celebrates-real-moms-for-dove-baby/129549 AgencySpy]]

[dementedcommuter]

Sorry dailyfail again, re Rachel Dozezal re being transracial on Dr Phil .

Why is identifying as a different race/colour considered controversial, but identifying as a different sex isnt?

Surely we cannot ever live another sex or race class experience authentically, and if only because of social and biological facts.

Yes it's true we could appropriate them. Fake tan, curly hair, neovaginas, silicon boobs, etc etc. But seriously what's the difference? Why is one ok but not the other.

Why aren't transgenders fighting for transracial, transspecies, or transhuman rights too? Some people don't identify as human and that's a true fact. Some people think they are aliens and star seeds an others ponies.

And Im sorry to put this in my post but they being allowed push their agenda in plain sight, check out #heartprogress on Twitter, so what about those who identify as pedosexuals?

Seriously considering all in an isolated way, why is one ok but not the others.

Check your fucking privilege when doing so of course but explain the reasons?

So where do we draw the line in so called "liberal progression?"

Serious questions as I don't understand.

Why cant men/women live and dress in a feminine or masculine way. I have no issues with human ponies either or anyone who does not present a risk to other humans or children. Unfortunately I am ruling out pedosexuals then and rightly so.

dailym.ai/2oiUVDa

[OlennasWimple]

trying the link again

[RogueBiscuit]

Why aren't transgenders fighting for transracial, transspecies, or transhuman rights too? Some people don't identify as human and that's a true fact. Some people think they are aliens and star seeds an others ponies

I've often wondered the same.

[JigglyTuff]

adland.tv/adnews/dove-realmoms-ad-transgender-parent-gets-backlash-and-boycott-threats/1579273645

I like this article

[Floggingmolly]

Vicks are at it as well??

[Nperez]

The first article from that site was also quite good

adland.tv/commercials/dove-baby-realmoms-transgender-mom-2017-90-usa

By allowing anyone to use the term that was once reserved for women, we erase women because the term now means nothing. These language games have far-reaching consequences, and I believe Dove will soon notice that their target market - mothers - are not willing to share that title with people who are fathers.

[SweetGrapes]

The Vicks one is a bit different - it comes on the back of the indian supreme court granting equal rights to transgender people as the 'third gender' - they have been marginalised for centuries while at the same time having a distinct role and place in indian society.
As far as I can see, the third gender includes the intersex, eunuch and transgender. I have no idea how these have been defined but would imagine the first 2 to be easily defined and the last to be woolly.
As a third gender (not sure that one is enough) it seems to be fair enough. In terms of jobs and college places they are treated as different from men and women and having their own place - which is a good thing. In practise, a lot of things will be lumped in with the women (e.g. making womens toilets gender neutral while retaining mens loos)....

The ad in question is not offensive - imho - it's about a hijra (the third sex - don't know which of the 3) who has virtually adopted an orphan (railway child type...). It seems a step in the right direction... cautious optimism on my side.

[Alisvolatpropiis]

Dove can get fucked. I was never much a fan of their ad campaigns but this one crosses the line.

[VestalVirgin]

I understand that men aren't biologically mothers however would anyone make the same comment around a non-biological mother who adopted a child?

No, because it doesn't need saying.

Adoptive mothers (well, most of them) just don't behave that way.

They don't demand to be treated like actual biological mothers. They don't take up space on the hospital's maternity wing, or make gynecologist appointments for ultrasounds.
"Mother" is generally accepted to mean a female person who raises a child, a definition that includes adoptive mothers, and this is no problem because adoptive mothers don't throw temper tantrums about the fact that, in a medical context, "mother" means a woman who has given birth. (Whereas trans complain all the time about people stating biological, medical facts like "women menstruate".)

If there had been a lesbian couple there, with one actual mother and one adoptive mother; do you think the biological mother would have been silenced and shoved aside like this?

A lesbian who adopted her partner's child wouldn't take up the spotlight like this.

[BigDeskBob]

I also think a lesbian couple would be shown as a partnership, with both looking after the baby and both having a speaking part. The advert wouldn't have the adoptive mother sitting passively in the scene.

[TinselTwins]

No, Vicks are not "at it as well"
I absolutely support the cause that Vicks is behind - equal rights for trans people as a distinct group. It is absolutely not remotely similar to trans people (well, trans women , i.e. men. Transmen (biological women) aren't cuckooing any1) taking womens rights and voices and spaces and language.

[Floggingmolly]

Disclaimer; I hadn't actually read the article (yes, I know... ) just saw a reference to the Vicks ad in the article that's Jiggly linked to above, but not the content.

[OlennasWimple]

Vestal - gah, I knew that there was something else I should have done after adopting - I forgot to go for my six week check up!

[Usui101]

I complained to Unilever regarding the ad, this is their response - the ad still has to be passed by BACC so may lobby them too:

Hello from Baby Dove,

Thank you for your recent comments to us about our advert.

I was sorry to learn that you were unhappy with the recent advert for our products. We sincerely appreciate your feedback and please accept our apologies.

In response to your enquiry, I would like to give you the following information. We research all of our TV adverts with a range of consumers who are likely to buy the product to ensure that the adverts aren't inappropriate or likely to cause offence. The advert also has to be approved by the Broadcast Advertising Clearance Centre (BACC) before it can be transmitted.

Thank you for describing your experience to us. We welcome all consumer feedback (both positive and negative) as it helps us to improve our advertising and marketing activity.

Should you require more information, please feel free to contact us by letter or email. Alternatively, you can contact our Consumer Engagement Centre on our free phone number 08000 851548 from 8am to 6pm, Monday to Friday. One of our Advisors will be more than happy to assist you.

We hope that you carry on enjoying Baby Dove and thank you, for your continued interest.

Yours sincerely,

Chloe Apelgren
Consumer Engagement Advisor