PR disasters thread 4

[AtIusvue]

One stop shop for all As ever, Archewell, Meg n Harry disasters

I find it very odd she was given the opportunity to make a speech before the film when she and Harry had nothing to do with the project and only put their names to it after it had been fully completed. Typical H&M, muscling in and taking credit for someone else’s work.

Apparently there were a load of empty seats at the theatre for the showing, unlike other releases which have been oversubscribed. Demonstrating yet again that their star has well and truly fallen.

I am struggling to keep up. Is that why she is going for the hair all pulled back business like rather than flopping around her face ?

But this would have been gold dust to the unheard of tin pot producers. All publicity is good in this situation. The film will get traffic, views and exposure exponentially whether it is good or not - so a level of monetisation that could not have been reached before. Putting H&M upfront is no more than celeb endorsement / advertising like Carol Vordamen or Alan Titmarsh advertising a reclining chair in the back of a Sunday supplement. No one has any belief that H&M have contributed anything other to its development than exposure from their platform

I find it even odder that she wasn’t in the middle of the photos ( clinging on to The Fox)

Don’t tell me that she did her washing up liquid story again?!

Now - I will "waste" a post on a 😂for that.

How very right you are @StartupRepair to remind us. Although I think she is perhaps La Donna Universale ( sorry don't speak Italian so that is cod translation ) in the way that in the Renaissance they had L'Uomo Universale (eg da Vinci)

I still hope MN will change their minds on the laugh emoji. But - not my rules.

Over on Reddit they noticed that they are selling the documentary ….so looks like NF hasn’t picked it up in their first look deal.

It’s why they are at Sundance….to try and sell and create a bidding war. That’s why they’ve got old Megs up on stage and Harry roped in for the photos. They are desperate for a sale and need the publicity.

The very thing Harry has been complaining about the last week…is what he is actively encouraging, so the can make a sale.

I wonder if the topic of the documentary will be a hard sell? I'm assuming it would be of interest in the US but does anywhere else do the cookies thing?

I don’t think it’s strictly relevant that the cookies thing is done elsewhere. It will likely sell if it captures unique emotional / personal insights and is a story with some engaging characters and interesting narrative threads.

But I don’t rate the ability of this grandiose, delusional and inauthentic pair to spot or develop anything remotely nuanced.

I can only go by myself and I don't tend to watch documentaries on topics I'm not interested in. It could be the most amazing insight into people but i won't watch because the whole cookie selling thing is odd to me. I haven't watched that Formula one documentary which is apparently amazing because the world isn't one I'm interested in.

Of course there may be lots of people who are different and love watching documentaries on subjects they know nothing about.

But it is rather 'Netflixey' . They have 'documentaries' on everything, on paper it would seem to be something they would stream.

The doc is able how girls are exploited to sell these cookies( that bring in 800 million dollars in 6 weeks) the lengths that everybody goes to to make sales, the sacrifices low income families have to make to support their kids selling these cookies.

yet….megsy is selling it as a cutesy film and reminiscing about the fun times she had selling cookies. Makes zero sense.

NF 'documentaries' tend to be scandal or celebrity driven. Think 'The Tinder Swindler', 'Tiger King', or indeed the various Sussex and Beckham 'documentaries'.

Something like this isn't really NF style as it wouldn't draw a big audience. If they were to buy it to pad out their 'social responsibility' CV, it certainly wouldn't be for a high price.

Wait is this meant to be based on fact? Selling 800 million dollars of cookies in six weeks?
I realise many Americans have a sweet tooth and love a cookie - at least the obesity epidemic would suggest so but that is A LOT of cookies.
How much does the occasional MacMillan bake sale make? They can only look on in awe at that sort of figure.

No this time it’s all about charm. And apparently Doris was a scout leader too - must’ve been before she disappeared off the scene.

“The Duchess of Sussex has said she used her “charm and a smile” to sell Girl Scout cookies as a child.”

Meghan: My smile and charm sold Girl Scout cookies
https://www.telegraph.co.uk/royal-family/2026/01/26/meghan-my-smile-and-charm-sold-girl-scout-cookies/

Doris not Doris 😉

I’m sure I’ve read that the whole cookie thing is MLM based.

🙄🙄Reminiscent of Blake Lively selling a DV movie as a cutesy girls night out movie.

Probably. Can’t help feeling Meghan's missed a trick here - all that work to sell a few jars of spread jam when she could be shopping for private jets if only she’d stuck to cookies!

I watched the Netflix Skyscraper doc yesterday. - not live as that was in the middle of the night so I already knew Alex Honnold had been successful in his climb of Taipei 101 but still had nerves at times.
However it was well summed up by the Telegraph:

“It is a broadcast that generates lots of social media buzz for Netflix but falls down slightly as entertainment. The constant fear that something might go wrong means viewers are unlikely to glance very long at their phones. Still, there are only so many times you can watch a man in a red T-shirt shimmy up concrete piping before the thrill dulls. Skyscraper Live draws you into a sort of Zen state, where you are both simultaneously riveted and slightly bored.”

Netfix tried to drum up the drama and suspense but that all hung on the risk of him falling to his death which is rather distasteful. They had it on a ten second delay in case of disaster but what would they have done with the documentary at that point?

Anyway I’m very glad he succeeded, his wife seems lovely and today’s scandal is the news that he only got paid $500k for taking this risk. Netflix must have made quite a profit there.
In real terms Alex has probably netted less than the minimum wage as he put in months if not years of preparation and his training schedule was insane.
Though I guess it’s something he always wanted to do and it meant he was paid to do it and all the organising and permissions act were done for him 🤷‍♀️

I had never heard of it before and once I looked into it it's all a bit messy.

She is hard as nails so that boiler room, pressure sales environment wouldnt have phased her even as a kid, she was learning early that being coy and smiling got her results.

The cookies are very expensive - currently $7 a box. I have bought them in previous years to support a local troop but this year I'm donating to a local animal charity's pet food bank for people who are struggling to feed their pets. It seems like a more important cause.

its starting to feel like people are pretty bored of them, stories like this the press and us on here would have pored over for days, but there is nothing more to say anymore. They are pretty dull when it comes down to it.

I agree @ThePoshUns. They've lost out to ICE and the Beckhams.