Comfort Pure Ultra Concentrate feedback thread - £300 Love2Shop voucher for feedback! NOW CLOSED

[JustineBMumsnet]

This is the feedback thread for the 500 Mumsnetters who tested Comfort Pure Ultra Concentrate.

Here’s what Comfort has to say: “We are pleased to launch the NEW Comfort Pure Ultra Concentrate. Following our fantastic launch of Comfort Intense last year, we were keen to offer an extension of this format suitable for sensitive skin. Comfort Pure Ultra Concentrate offers the same loved fragrance, amazing softness and performance as Comfort Pure, number 1 laundry brand for sensitive skin*, but from just a tiny dose! Just one cap (15ml) is needed in your washing load and comes in a convenient small pack, either 38 washes or 64 washes from most major retailers. Incredible softness, from just a tiny dose!”

*Based on AC Nielsen, MAT value sales, 19/03/16.

Testers, please ensure that you have completed this survey and left feedback below to be entered into the £300 Love2Shop voucher prize draw.

Below are some questions, but feel free to add any other comments you have regarding your testing of Comfort Pure Ultra Concentrate:

Q1: What was your overall impression of the product?

Q2: What did you like/dislike about the product? Why?

Thanks,

MNHQ

Standard Insight T&Cs apply

I really liked the smaller bottle taking up less space in the kitchen. Also found the pouring spout very handy and much easier to pour.

It smells lovely, especially when the washing comes out of the tumble drier, but unfortunately the scent doesn't last (although to be fair, I don't find it lasts that much with any fabric conditioner.) The items were no softer than usual, but they were still soft, particularly noticeable on the towels.

Thanks for letting me try this!

Q1. Liked the bottle - at first it seemed a little small for my needs, but a little does go a long way. Product would stand out for me on the shelves.

Q2. Really love the fresh smell, even fresher than the usual comfort pure. I think over £3 for this product is a little steep but if it were on offer, I would definitely buy.