Out of our friends with dc the same age as ours the most middle class & upper middle seem to be the most frugal & love a bargain.. Many are very high earners yet dc wear second hand clothes, uniforms, the families are very good with food & pride themselves on zero waste... Have great holidays think safaris, multiple ski trips pre covid but always prided themselves on getting the best deals... I think its bloody brilliant & after realising how much disposable cash DH & I fritter away especially around Christmas I aspire to be more frugal... Aibu to suggest the mc/umc appreciate the value of money more or is it just the ones we know...