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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

to think this whole Zara dress thing has gone too far?

291 replies

ScaryBunnyPainting · 15/08/2019 22:58

Sure the dress is alright (not my style) but God is it spiralling out of control.

I’ve just read this www.huffingtonpost.co.uk/entry/the-zara-dress_uk_5d516d12e4b0fd2733f353b1

and can’t quite believe people are mocking and posting pictures of strangers on an Instagram account and hashtag dedicated to a bloody dress.

OP posts:
RosiePosiePuddle · 16/08/2019 02:06

It looks great on thin and thin-ish people. I would look awful in something that shapeless. It looks good with a leather jacket, but sacklike otherwise. I don't get how it is supposedly great for all body shapes and all occasions. It's certainly great for Zara though.

DefinatelyAWeeGobshite · 16/08/2019 02:19

I’ve seen it a few times since noticing there was a hashtag on Instagram. I’m in Scotland so it’s definitely reached some parts Grin

TheNestedIf · 16/08/2019 02:24

It looks great on thin and thin-ish people.

I saw two today (on slim women). First time I've paid attention.

I admire your pleasant and very generous spirit because, to me, that dress would only look good at the bottom of the dustbin beneath the onion skins and holey old granny pants.

And, anyway, if I wore it, at my height I'd be putting those people who drive the road sweeping vehicles out of a job.

OpheliaTodd · 16/08/2019 02:26

It’s horrible. Unflattering on skinny models and larger women alike. Honestly wouldn’t pay a fiver for it 🤷‍♀️

WombOfOnesOwn · 16/08/2019 02:31

Seems like viral marketing, well coordinated.

ChristmasCarrot · 16/08/2019 02:38

I've never seen anyone wear this dress, nor had I seen it before today. The nighties worn in Victorian orphanages were much nicer. I think Zara stuff is crap quality anyway.

PeevedNiamh · 16/08/2019 02:58

Ugh it's awful! All the hype just seems like a publicity stunt for what is a spotty sack.

FuriousVexation · 16/08/2019 03:07

Very clever marketing campaign. Turning women against each other and using social media shaming/celebration to sell an item and get your brand name out there.

(I had certainly never heard the name "Xara" before apart from that royal woman who banged some army dude. Connected?)

arethereanyleftatall · 16/08/2019 08:08

Which dress is it it in those photos? There's two. The black and white spotty one or the plain black?

Either way, at least 'that dress' has moved on from having to wear two narrow cloth rectangles clasped together with rather large safety pins.

Siameasy · 16/08/2019 08:22

Hadn’t heard of it and I don’t think it’s that flattering with the high neckline
As for the woman in the article being “shamed” - pathetic. It’s tomorrow’s chip paper and you’re not that important

Rethymnon · 16/08/2019 08:36

I have never seen this dress and it looks like a sack. What is all the fuss about?

fraxion · 16/08/2019 08:39

Surprisingly it made it to my part of Scotland, just the one though so she may have been a visitor Grin. To be fair she looked great and very glam, lady maybe in her early 50's, tall and slim wearing it with white trainers. I just can't see how they can say it would suit anybody. It just wouldn't suit me, I'm only 5'3 and it would drown me.

StillCoughingandLaughing · 16/08/2019 08:44

I read about it three weeks or so ago on the BBC website (glad my licence fee paid for that!) I hadn’t noticed it before, but then I saw about three women wearing it within a week. Not my cup of tea (too shapeless for someone with this much boobage) but nice enough I suppose.

I think ‘gone too far’ is overdramatising. It’s just a bit of silly season puff to fill space.

MrsBertBibby · 16/08/2019 08:44

I have not seen it in real life, but judging by these links, it mings.

Solonelywastheballard · 16/08/2019 08:52

I'm I the only one that has never seen that dress and thinks it's awful. It looks like a smock nighty from yee olden times.

ScaryBunnyPainting · 16/08/2019 11:11

I do think the hype has gone too far if it is leading to people being shamed for wearing it on. If people like it and buy it they shouldn’t be bullied into not feeling they can wear it.

Such a weird situation and I agree, it seems like clever marketing.

To anyone asking it, it is the white dress with black spots.

OP posts:
flouncyfanny · 16/08/2019 11:28

This reply has been deleted

Message withdrawn at poster's request.

Teddybear45 · 16/08/2019 11:32

It’s one of those dresses that seems practically designed for women - will take you into maternity and nursing and back again. I don’t particularly like the colour but I wish all clothes were designed thoughtfully like this.

weebarra · 16/08/2019 11:39

I've seen it here in darkest midlothian and also in Mallorca and York. All the people I've seen wearing it have looked great.
As a short fat person, it wouldn't be for me!!

whattodowith · 16/08/2019 11:46

I have a very similar dress from boohoo. I didn’t realise this was a thing, never heard anyone mention it before. It’s a lovely dress.

DerelictWreck · 16/08/2019 11:47

I'm assuming it's maybe a London thing.

20 something living, working and socialising in London, never seen anyone wearing it!

NoSauce · 16/08/2019 11:50

Hideous dress. You’d have to be a tall, slim, beautiful young woman to look anything like half decent in it. The rest of us would look like frumpy, lumpy shit!

Solonelywastheballard · 16/08/2019 12:03

It’s one of those dresses that seems practically designed for women - will take you into maternity and nursing and back again. I don’t particularly like the colour but I wish all clothes were designed thoughtfully like this.

Yes it will, if you wanna look like a frump in a night smock.

MRex · 16/08/2019 12:10

Never heard of the dress.
Never knowingly seen the dress before.
The dress isn't my style, so I wouldn't wear it.
I'm sure it looks perfectly lovely on some people.
Is this viral marketing for Zara?

amusedbush · 16/08/2019 12:11

Not my part of Scotland either, I'm assuming it's maybe a London thing.

I saw someone wearing it in John Lewis in Glasgow last week.

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