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AIBU?

McDonald's like Dad advert

150 replies

sadmommyhere · 13/05/2017 01:00

I cannot believe what I have just witnessed!

An advert where this poor lad obviously feels like he doesn't measure up to his deceased father. We go through this sad journey, it's all grey and sad...

Then 💥Bam 💥 Tartare sauce on the chin and filet o fish burger and all is well!

My husband and I were gobsmacked, quickly followed by a huge outburst of laughter.

Aibu to think this advert is just... wow?

OP posts:

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user1492528619 · 14/05/2017 09:51

My Father died when I was in my early teens around the same time the British Heart Foundation released the 'Staying Alive' advert. We were horrified and upset.

Funnyonion17 · 14/05/2017 21:40

Me and DH was both disgusted when we saw it yesterday, shame on McDonald's. Totally innapropriate

Orlantina · 14/05/2017 21:45

Can you imagine the pitch?

We have this boy talking about his Dad. He's asking his mum about him and we see they have nothing in common.

Then he goes to McDonalds. His mum says that was his favourite as well. So it all ends ok and the boy is happy.

FFS - you're McDonalds. You sell burgers, you're everywhere and it's fast. That's your USP.

calli335 · 14/05/2017 21:52

I've seen that woman before in something I'm sure... Can't think what..
Back to the point - yep, very poor taste.

MitzyLeFrouf · 14/05/2017 21:54

BT ads with Kris Marshall

MitzyLeFrouf · 14/05/2017 21:55

BT ads with Kris Marshall

calli335 · 14/05/2017 22:10

Ah right yes. Thanks Mitzy

Styturnip · 14/05/2017 23:49

Littlelondoner

I got really confused by this..mgenuinely thought it was a charity advert then was like wtf is his dad ronald mc donald or something.

Your post made me laugh so much! Thank you!

floatingfrog · 14/05/2017 23:52

Really awful Mc should pull this advert now.

Styturnip · 14/05/2017 23:56

But I agree. Horrible horrible ad. Wtf were mcd's thinking when they decided this was a good idea?

Notmyrealname85 · 14/05/2017 23:58

Ok I didn't like the heart charity advert but it did draw attention to an issue Id never thought of

THIS advert is so so crass. How can they trade bereavement for cash like this? It's so sick and yeah no supportive to the fictional child. "Tartar sauce makes it all ok" what?!

Butterymuffin · 15/05/2017 00:01

I have to stop myself shouting at the mum, 'Just tell him he's like his dad, you thick cow!' Annoys me even though kid is fictional!

user1492 I'm sorry that campaign upset you, but its intent was to save lives. Bit different to just trying to flog burgers.

Allabitmuchisntit · 15/05/2017 00:02

Omfg just watched it.
What on earth were they thinking.
Can't believe anyone involved agreed to have anything to do with it.

floatingfrog · 15/05/2017 00:03

She's awful wtf would talk to their son like that!

Styturnip · 15/05/2017 01:05

Exactly. It's EA.

AvaCrowder2 · 15/05/2017 01:28

It's awful. I'm no advertising executive but it's really not cool to use grieving children to try to sell fish burgers.

HelenaDove · 15/05/2017 01:53

Esther Hall also played one of the pathologists in Waking the Dead. She was between Holly Aird and Tara Fitzgerald.

HelenaDove · 15/05/2017 01:58

I once put sweetners in DHs tea instead of sugar. He knew straight away first taste.

I still havent seen the McDs ad Was watching Eurovision with parents on Saturday.

Im sorry for anyone who has been triggered by it What WERE they thinking.

Littlelondoner · 16/05/2017 07:02

Have you seen this...

www.bbc.co.uk/news/uk-39921804

UnaPalomaBlanca · 16/05/2017 08:34

Am widowed with 2 boys. Not offended. Doesn't grab me either. Certainly doesn't make me want to eat McD's. It's a bit aid a shameless ploy to manipulate emotions - but many adverts have this approach, using sentiment or humour etc

redshoeblueshoe · 16/05/2017 08:35

Ha ha apologised yesterday, so why was the advert being shown continually last night

RockyBird · 16/05/2017 08:38

The first thing I wondered was if the dad had died from a heart attack caused in part by eating too many McDonalds.

I only saw the very last bit of the ad.

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ShatnersWig · 16/05/2017 08:42

I've never eaten a McDonald's. Wonder if it is to do with their shit advertising?

missyB1 · 16/05/2017 08:44

Just watched it, bleurrgh! so many things wrong with that advert I don't even know where to begin!! It's just wrong

Whywonttheyletmeusemyusername · 16/05/2017 09:03

Saw it for the first time last night. Thought it was in bad taste, but then turned over to something else, so didn't bother me as much as it could have done. And I say that as a widow, with young DCs. However, I'd HATE for them to see it. I believe Winston's Wish have got involved and asked for it to be pulled.

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