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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

Dispatches investigates.... Cadburys!!

241 replies

SummerHouse · 16/03/2016 20:29

Those krafty bastards! The taste has changed!!! You knew it MN. My partner is so not interested in this shocking development that I had to come and talk about it here. I knew my childhood memories had not been created.

So AIBU or have they really ruined it?

And don't get me started on the apple crunch....

OP posts:
whatdoIget · 17/03/2016 01:22

They're probably making it taste like shit so no one buys it and then they can say the brand isn't viable anymore. Then they can shut the factory and sell it all off, or use it to make something else in Sad

curren · 17/03/2016 05:53

The complete fuckers.

I have really not enjoyed cadburys the last few times I have had it. I knew they had done something.

Can't wait to see this

Capricorn76 · 17/03/2016 06:44

They don't even taste of chocolate anymore just syrupy sugar. The're inedible.

PickleSarnie · 17/03/2016 06:57

I'm really glad Cadburys have done this (ruined their chocolate, not avoided tax obvs)

By this point in March, I'd usually been into triple figures of creme eggs consumed. But I've not had one in years now. And I've lost four stone. Result.

personoftheinternet · 17/03/2016 07:40

I'd like to burst into their boardroom in a dramatic fashion and try to make them see sense Grin

I don't buy dairy milk anymore, the texture has been the most off putting thing for me. Like others I've normally eaten more creme eggs than I should have by now but am not even slightly tempted by them now, they're awful.

I also can't get my head round them discontinuing Time Out bars whilst Cadbury mixed with Ritz still sits on the shelves.

TheCountessofFitzdotterel · 17/03/2016 07:42

Last year they lost £6 million sales on creme eggs and that was before a lot of people had even noticed. I am sure this year will be far worse.
Maybe they think we'll eventually get a taste for it if we try it often enough. Trouble is you would have to physically force feed people to make them eat it ten times.

kali110 · 17/03/2016 07:48

I still love creme eggsConfused

FelicityFunknickle · 17/03/2016 07:50

I am was a cadbury fan. Haven't had any in some time tbh. This travesty is well timed with my weight loss plans.
marketing is everything though. Any money saved on reducing production costs for an inferior product has been surely ploughed into their beautiful adverts. Their marketing is great imho. When I compare the current commercials with that bloody drumming gorilla of old.
I have a recent obsession about the evils of tv adverts and think they should pretty much all be banned.

IJustLostTheGame · 17/03/2016 09:32

I've switched to milka

HopIt · 17/03/2016 09:36

Cadburys never used to be cheap chocolate, now it's always on offer.
you would never get a cadburys Easter egg for £1

FranHastings · 17/03/2016 09:37

I used to eat tonnes of Cadbury's. I barely eat any now and on the odd occasion it does come into the house, it sits in the cupboard for ages before it gets eaten. It wouldn't have lasted 30 minutes back in the old days. The only ones I can vaguely tolerate now are Wispa and the Giant Buttons and they are unbelievably claggy now. The kids don't ask for it either. I've bought non Cadbury Easter Eggs for the first time ever this year.

RabbitDeNiro · 17/03/2016 10:04

The amount of Cadburys chocolate being flogged at the tills with every purchase at places like B&M and Home Bargains says it all.

I'm so jealous of the few people who can't taste the change. I'd usually be on my tenth packet of Mini Eggs at this time of year. They taste out of date now. Yuk!

NeverGetTheBestOfMe · 17/03/2016 14:07

I've moved over to Lindt chocolate Chocolate

Now there's a chocolate brand worth the calories!!! Grin

hiddenhome2 · 17/03/2016 17:05

Lindt are using palm oil as well now. I was sick after eating those round ball type things last year Confused

Sallyingforth · 17/03/2016 17:46

By comparison with the Cadbury ingredients list posted above, here are the ingredients for Aldi milk chocolate.
None of the oily crap in Cadbury chocolate, and 32% cocoa instead of the 20 or 22% in Cadbury .

Dispatches investigates.... Cadburys!!
WhatALoadOfOldBollocks · 17/03/2016 18:31

I see from that Telegraph article that Kraft also owns Toblerone, so no wonder I now hate it when it was once my favourite chocolate. It used to be creamy and chocolatey, but now it's waxy, greasy and sugary. Just grimSad. At first I thought I thought it was was my taste buds, but the next one actually tasted rancid. WTF! I have never tasted anything like it apart from Hersheys, which taste like bile That's it, never again will I eat Toblerone unless the recipe goes back to how it was. Thank god M&S do a great version called, I think, the mountain bar.

At least Sainsbury's do a lovely milk choc bar which tastes how it should IMHO and doesn't contain palm oil. All it has is sugar, whole cow's milk powder, cocoa butter, cocoa mass, soya lecithin, and vanilla flavouring. Thank you Sainsbury's. Fuck off Kraft and take your greasy palm oil crap with you.

WhatALoadOfOldBollocks · 17/03/2016 18:33

P.S. Kraft, you can stick your Chocolate right up your Biscuit!

wannabetennisplayer · 17/03/2016 18:43

I tried the new Cadbury's Creme Egg last year - ''just about edible' is the most complimentary thing I can say but I haven't felt the urge to have any more. The old ones were my most favourite chocolate in the world and I used to devour them like there was no tomorrow.

I seem to remember someone saying that Aldi were selling their own version of the Creme Egg but can't see it on their website. Do they still make that? Are there any other Creme Egg alternatives out there?

SummerHouse · 17/03/2016 18:43

Perfectly summed up ^^

OP posts:
Gizlotsmum · 17/03/2016 18:56

I still like cadburys taste wise

SchnooSchnoo · 17/03/2016 19:24

My 18 month old was offered her first cream egg the other day (she's had health problems and needs to gain weight, before anyone gets up in arms!). She took one lick and literally threw it across the room in disgust. Now I know why!

WestleyAndButtockUp · 17/03/2016 19:41

Did Kraft change the recipe for Toblerone as well?

I had a few 'Alps' last night and thought it was fairly bland - unlike in my childhood. And I've been ill all day ... Although TBF I was ill before I ate them as well.

WhatALoadOfOldBollocks · 17/03/2016 20:52

"Did Kraft change the recipe for Toblerone as well?"
I suspected so because I used to regularly enjoy it then suddenly thought it tasted like a chocolatey lump of lard. But oddly, having just looked at the ingredients, I can't see what could be wrong with it. No veg/palm oil. Maybe it's just my taste buds after all Confused

HelenaDove · 17/03/2016 21:33

WhataLoad Back in 1986 i saw a giant Toblerone triangle which stood about six foot tall when me and the other kids went to a chocolatier place on the school trip to Switzerland. My eyes were out on stalks. Thats when T tasted good.

Back in the 80s-90s Rowntree Mackintosh did a toffee and mallow egg which was the same size as a creme egg. That was a good alternative.

I bought DH Frys Chocolate Cream bars in a multipack of 3 which are now made by Cadburys ( I never could stand these myself) and he says they still taste the same but have shrunk.

uglyflowers · 17/03/2016 21:38

I used to be a total Cadburys devotee. Now it is sweet lard. Tragic. I recommend Aldis Moser Roth for intense cocoa flavours and Lindt for sweet creamy tastes.