I think it's within the essence of a man to chase and makes a woman appear more attractive and vice versa.
I raised my daughters to avoid these kinds of sick, flawed ideas. The idea a man is going to value a woman more if she plays a game of fox and hounds before she is 'caught', its BS. The idea a woman benefits by cramping her own attitude to her sexuality, to provide or deny sex on a timetable that will cause the guy to maximally value her, its BS.
All it ultimately does is cause way too many young women to have a grossly immature attitude to their own sexuality, where they flash flesh not for their own style but as bait, using alcohol as a lubricant to give themselves permission to have sex.
Its hardwired. Men like to do the chasing. Most (NOT ALL) men run a mile sooner or later if women do the chasing.
Which assumes its a mans fault for running because any woman should be able to bag any man she goes after, if only he just got over his fear of being chased? Nope nope nope.
A man who 'runs a mile' Does Not Want to be chased. Its not fear of being chased, its simply a desire not to be. Funnily enough it works if you reverse the genders, except the chasers are 'creeps' 'pushy' or guys who 'did not get the hint' if they keep up the pursuit.
Could be your crap in bed if it got that far, could be he got a whiff of the female friend zone aka 'I supply sex in the belief it should lead to a relationship and commitment', the mirror opposite of the male friend zone 'I supply a relationship and commitment in the belief it should lead to sex'. Or just, more simply, your not his cup of tea and he is not interested.