Feelings stirred up by racist xenophobes of Leave.eu and Vote Leave.
I think these people are scum, but like it or not they ran a very effective campaign that spoke to parts of the electorate. More importantly, they both worked together and shared a platform and had a cohesive message, unlike Stronger In.
Running a negative message campaign was never a good idea when the mouthpieces of it were as unpopular as Cameron and Osborne.
Cameron thought he was another Wilson. If only! Wilson was a consumate, clever politician and decent human being.