John Lewis taking piss now

[TwistedWonder]

As if their stance on refusing to safeguard their female staff wasn’t bad enough - they seriously have to be taking the piss now with this.

No actual female models available?

sullen pin-head in his sack-like sparkly frock

Perfect description.

Going on the dogs I know (NADALT, I know) Bella is probably unhappy because that chicken is tiny.

The perspective makes the dress look like a long sequin T-shirt.

I really like this dress. The baubles are hideous!

Absolutely 💯 thank you.

The ad as a stand alone although pretty bloody grim isn’t the issue, it’s the long running pattern of JL that bastion of the middle aged middle class woman being absolutely captured and treating its core audience with utter contempt..

They might as well have their Christmas ad with a mob of TRA’s holding up signs saying ‘Fuck you grandma it’s all about the men now’

"As festive as a job centre foyer"

“Men can wear anything they like and still be men.”

100% this!!! I don’t know why people find this hard to understand.

Awfully dull / uninspiring advert though but it’s done the job if we’re talking about it…

Gosh that makes me feel all warm and fuzzy and full of Festive cheer!

I wouldn’t buy the dress because I don’t want to look like a man in a dress which is the vibe I’m getting from the photo.

It's only done the job if people spend money buying stuff at JL shops or on its website.

Talking about it on its own contributes nothing to JL's bottom line.

Talking about it and associated behaviour at JL which puts people off shopping with the store actually has a negative effect.

Ask Gerald Ratner.

No one finds it hard to understand. That point been discussed several times up thread as to what the issue with John Lewis is

The facial expression and hidden left hand make it look as if they’ve been caught pissing on the tree!

This. Although if it was Reece Shearsmith in a dress he’d actually look a lot more like a woman than this.

Actually I’d very much like to see a Steve Pemberton/RS ad campaign for something!

Bella is the replacement dog. Head of the family was going to be Benji, but there was an unfortunate incident with Benji and the turkey.

The poussin has valiantly stepped into the turkey role in the hope that no one would notice the glaring fact it's not a bloody turkey!

With the fingers in a gun shape. 😮

Some of the comments on this thread

I don't like any of the advert. It conjures up the image of a pervy 70s creep taking upskirt photographs of a school child who's tried on a grown-up's dress.

Definitely a stills-capture from a dodgy film.

JL lost the plot years ago anyway. Such a shame- they used to be a reliable place to shop. Now they're just seedy.

It conjures up the image of a pervy 70s creep taking upskirt photographs of a school child who's tried on a grown-up's dress.

The sad thing is that this may have been the actual intention, and that it was supposed to be clever.

You're probably right.

How tedious. It's the kind of thing you might expect a teenager to do :" Hey, look at me! I'm so edgy and unique! You're so boring and middle aged; you have no idea!"

Just pretentious shite.

I think that's a FC image not a JL one.

Are JL claiming that the model is female? Or is it just a picture of someone wearing a dress that bothers you OP? I'm not seeing the problem, but then I don't make no seeing women in trousers either. It's just clothes.

Tbf, he's holding a champagne coupe. He does look like the photographer has just asked him to climb up and be the tree topper.

The photo is very uncanny valley, the rear wall of the room sloping away. The tiny under-decorated tree, the giant model with tiny head, unpleasant expression and ginormous feet, the lack of sparkle, the dreary colours.

Would any tw seeing this ad even be interested in it? I doubt they want to see themselves as anything other than 'women' in dresses. I think even if the model was female but looks male in that frock who would want clothing that seemed to give that effect? Who is this ad aimed at...Stonewall?

It's a shit picture but the gender of the model is utterly irrelevant to that.

I can see the dress, and whether it's on a twig of a woman or an androgynous man makes no difference to me. I imagine this bizarre excess of rage was what early trouser-wearing women must have experienced, so pretty sure society is going to move forward regardless.

Doesn't mean I don't agree with single sex spaces for those who need them, but an androgynous models aren't part of that discussion in my mind. It's a shame the conversation has to get diluted and derailed with this sort of inoffensive stuff that someone cynically posts to desperately try and get a trending thread.

Oh yes, I can see the glass now, but still the two fingers remain prominent.

Yes, definitely two fingers. Surprised it wasn't just a single middle one.