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The royal family

As Ever #2 Whatever

1000 replies

PrettyFlyforaMaiTai · 19/02/2025 15:54

I noticed the old thread is almost full so thought we could start a new one to carry on the discussion about the rebrand and merching.

Are you an ‘As Ever’ or ‘Whatever’?

link to the old thread: www.mumsnet.com/talk/the_royal_family/5277002-as-ever

OP posts:
Thread gallery
25
Thedom · 21/02/2025 09:02

RecoIIectionsMayVary · 21/02/2025 08:47

How, before the MM stuff happen, the last post was October 2023- the number of likes for the older posts have gone up since MM as people look to support the page. I can't see how someone would know (not saying they isn't a way, just interested how)

I do not think Gwyneth Paltrow accidentally followed asevernyc, everything is curated and controlled on a well run SM page.

Ah okay, so it's possible she like a post from 2023, I have no clue about these things.

I also don't think Gwyneth accidentally liked their account.

LunaNorth · 21/02/2025 09:04

Am I the only child who snorted at ‘Carrots two ways’?

Serenster · 21/02/2025 09:04

I suspect the point of the post is the big reveal of the “As Ever” jam labels and the linen fabric cover for a jam jar lid. And a lot of photos from The Tig to remind us that she’s always been into food and cooking. And a piece of artwork by Archie as Kate showed art by her kids this week. And a picture of her and Harry kissing because they are the love story for the ages….or something.

Thedom · 21/02/2025 09:05

Another critical piece yesterday from Laineygossip, two days in a row !!

"Yesterday I wrote about the As Ever naming snafu and several outlets are now picking up the story, including The Hollywood Reporter. This isn’t some Daily Mail “gotcha” moment, it’s a real issue, and I suspect that New York outlets (particularly ones with journalists who are familiar with the As Ever NYC brand) will doing a more comprehensive story soon.

There’s also another issue, apparently with the coat-of-arms style design, which looks very similar to the coat of arms of Majorca. The Meghan Markle As Ever Slack channel must be pretty tense today. "

Serenster · 21/02/2025 09:06

Stylish boiler suits made with recycled fabric is very much what I imagine Gwyneth genuinely liking, by the way! She’d look great in them.

RecoIIectionsMayVary · 21/02/2025 09:12

'As Ever Slack' someone should have seen the issue with using as ever.

Aloeveraplants · 21/02/2025 09:12

Genuinely, how do most people think this is going to end? She is totally incapable of reading the room, taking stock, reflecting on past mistakes or listening to anyone else . It isn't going to get better, so what is going to happen?

JSMill · 21/02/2025 09:17

LunaNorth · 21/02/2025 08:56

Mood boards! She really is Amanda!

I can't really imagine M carrying her mood board on one shoulder while cycling to her 'colab'!

MissFenellaPrism · 21/02/2025 09:18

I have no idea, @Aloeveraplants . However, no doubt it'll be the fault of the British Press, the Royal Family, and the racist UK.

Vespanest · 21/02/2025 09:22

I looked on Twitter at the mood board it's always the same thing that Meghan and Harry suffer from, it the extreme reaction from the love bombing of the modern day mother Theresa and the mood board is going to save lives to the detractors who believe she nothing more than a grifter. It's all just toxic. It's a sample board, I'd prefer no inspirational messages but nothing to loose brain cells over.

RecoIIectionsMayVary · 21/02/2025 09:24

Aloeveraplants · 21/02/2025 09:12

Genuinely, how do most people think this is going to end? She is totally incapable of reading the room, taking stock, reflecting on past mistakes or listening to anyone else . It isn't going to get better, so what is going to happen?

This is the only reason why I think divorce.

Meghan has been ruthless to get to the top, she is the ultimate social climber, and I think it's possible she will see a divorce and painting H as the problem. (He was so controlling, I wasn't even allowed to call him Harry...)

Puzzledandpissedoff · 21/02/2025 09:28

Vespanest · 20/02/2025 21:08

I'm not sure there is a smoking gun with the press but more that the US media has turned. So much has been made that the nasty British press is responsible for all their negativity. the press seemed to do the right thing the last few months and left them alone and even some positive reporting. The majority of the coverage now appears to be repeating of already printed stuff from the US. None of this can be laid at the feet of the British public this is their own doing and the mighty US who according to Harry had no tabloids.

Edited

Completely agree, Vespanest, but as said before this is what happens when the dominoes start crashing down. Of course it's all got to be someone else's fault (as ever) but good luck mewling about that in the US

As for "why isn't Harry getting some of the blame", he is - at least for his own choices - but just as I wouldn't pile the blame on Meghan for those I won't do it in reverse
Not that he appears to have the sense to appreciate what she's doing wrong anyway ...

MissFenellaPrism · 21/02/2025 09:28

RecoIIectionsMayVary · 21/02/2025 09:24

This is the only reason why I think divorce.

Meghan has been ruthless to get to the top, she is the ultimate social climber, and I think it's possible she will see a divorce and painting H as the problem. (He was so controlling, I wasn't even allowed to call him Harry...)

I wondered about that when I watched the Oprah interview.
She had suicide ideation when pregnant, and instead of getting her help, he made her dress up and go to the Albert Hall.

Thedom · 21/02/2025 09:33

MissFenellaPrism · 21/02/2025 09:28

I wondered about that when I watched the Oprah interview.
She had suicide ideation when pregnant, and instead of getting her help, he made her dress up and go to the Albert Hall.

But I think she said on Oprah that Harry told her she didn't have to go, but she told him she wasn't safe to stay home alone. (I think that is the gist of it anyway)

FromThePrismOfJammyTodger · 21/02/2025 09:33

LunaNorth · 21/02/2025 09:04

Am I the only child who snorted at ‘Carrots two ways’?

No. <Hangs head in shame, yet sniggering>

RecoIIectionsMayVary · 21/02/2025 09:35

Apparently - because I can no longer verify as the account is private, aseverphotography used this mood board yesterday prior to Meghan's being posted.

As Ever #2 Whatever
Viviennemary · 21/02/2025 09:37

RecoIIectionsMayVary · 21/02/2025 09:24

This is the only reason why I think divorce.

Meghan has been ruthless to get to the top, she is the ultimate social climber, and I think it's possible she will see a divorce and painting H as the problem. (He was so controlling, I wasn't even allowed to call him Harry...)

I thought they would be divorced long ago. Still that's how it will end. I can't see how doing a third rate cookery show will be very satisfying. It's very fake and forced.

RecoIIectionsMayVary · 21/02/2025 09:37

The As Ever Jam label looks like a hospital tag.

FromThePrismOfJammyTodger · 21/02/2025 09:42

Meghan has already front loaded the blame on the RF if this venture fails - by claiming it's something she's not been able to do for the last 5 years. She'll claim that, if only she'd been able to continue with The Tig, she'd have had continuity of profile/products and remained fresh and up to date, and would have developed her brand into something akin to GooP. So it's not her fault she's having to play catch up now and having slip ups, it's all on the nasty, suppressive, toxic RF.

Lest we forget, the Tig only ran for a year or so, and it was closed by 2018.

StaySpicy · 21/02/2025 09:43

RecoIIectionsMayVary · 21/02/2025 09:35

Apparently - because I can no longer verify as the account is private, aseverphotography used this mood board yesterday prior to Meghan's being posted.

It's hard to read, but the bottom part says (in case anyone needs to know):

'Since Meghan Markle/Netflix started using my biz name of 10+ years, the least they could do is maybe hire me as brand photographer'

User14March · 21/02/2025 09:46

@Viviennemary @RecoIIectionsMayVary I see someone of Tyler Perry wealth, a white knight in the wings, poss a film producer as someone said upthread. How hard to come by though? Elderly ish billionaire?

Has each relationship she’s had effectively been a wealth & status upgrade?

MrsLeonFarrell · 21/02/2025 09:51

FromThePrismOfJammyTodger · 21/02/2025 09:42

Meghan has already front loaded the blame on the RF if this venture fails - by claiming it's something she's not been able to do for the last 5 years. She'll claim that, if only she'd been able to continue with The Tig, she'd have had continuity of profile/products and remained fresh and up to date, and would have developed her brand into something akin to GooP. So it's not her fault she's having to play catch up now and having slip ups, it's all on the nasty, suppressive, toxic RF.

Lest we forget, the Tig only ran for a year or so, and it was closed by 2018.

So 18 months of The Tig, 18 months as a working royal. What's her excuse for not doing this for the last 5 years since they left?

That excuse won't work for the vast majority.

PrettyFlyforaMaiTai · 21/02/2025 09:52

Farm fresh eggs? So are the eggs not from her own chickens?

Carrots two ways?

OP posts:
MrsLeonFarrell · 21/02/2025 09:55

PrettyFlyforaMaiTai · 21/02/2025 09:52

Farm fresh eggs? So are the eggs not from her own chickens?

Carrots two ways?

Home cooked or produced produce was never on the table, she won't have the capacity to make the money she needs. I wish she'd be honest about all this.

BunnyLake · 21/02/2025 10:18

MrsLeonFarrell · 21/02/2025 09:51

So 18 months of The Tig, 18 months as a working royal. What's her excuse for not doing this for the last 5 years since they left?

That excuse won't work for the vast majority.

She says the last few years as if she’s only just moved to California. 🙄 No explanation from her as to what she means by that, so she is hoping we infer she means she was constrained by the RF and is only free to do what she wants now. She takes us all for idiots. Thankfully people can sense her BS a mile away now as this isn’t 2020 anymore.

If you watch her Instagram videos on mute her facial expressions reek of performance and fakery. I don’t see how she can ever be a success if that success is reliant on her personality and character, because they are very much lacking.

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