Miguel Head, who was William and Harry's first joint private secretary gave an interview where he was asked how the princes dealt with the barrage of negative stories and gossip that comes from the media on a rolling basis. He replied:
"They had a very healthy attitude to a lot of what was written about them, which is that they largely just completely ignored it.
So, our rule of thumb was we only commented reactively on stories if the stories were judged, in our view, to have a detrimental reputational impact. And the bar for that was quite high.
The princes took the view that they were going to be in the public eye from the moment they were born to the moment they died and with that level of interest in them, the only way of coping with that would be to detach themselves from much of what is said about them. It was actually quite liberating, because it meant that we as a team could concentrate on what we wanted to say about them.
When he talked about what the core value and operating parameters for working for the royal family was:
"...the royal family are there for what we used to describe as being in “the happiness business.”
We’re there to celebrate success and to put a spotlight on people who have done great things.
That can be as a caregiver or someone’s who campaigned for a sports hall in their town or it can be a Nobel Prize laureate. It can be anything in between all of those things. The royal family takes great delight and spends a lot of time searching out those things to celebrate them. It’s probably the biggest guide for when we were looking how to fill the program, that was the thing by which we operated."
And that in a nutshell is one of Harry and Meghan's biggest mistakes - they react to every little slight or negative opinion about themselves, and they have done the opposite of being in 'the happiness business' - all the whining, complaining, explaining why everyone around them is so horrible to them etc.
They come across as oversensitive, negative people - not characteristics anyone is rushing to work with.