Excuse me, whinging?
Tax-payer funded, well-trained officers, raising a valid complaint about misuse of publicly funded resource?
I take serious offence in that description, so I will appreciate if we stop using it.
Now onto the matter of why there is so little goodwill for H&M, unlike say, W&K. It's simple - H&M have used up all their social capital with the British public.
W&K have been collecting good royals points for over a decade, spending very little. So now even if they do something a bit 'eh', the public shrugs it off because of all the social capital they have accumulated. H&M didn't accumulate much before they started spending.
It's like having a new employee being late every week, taking long lunch breaks and is seen having coffee with a competitor, start complaining that a long-standing high performing employee was late for work this one time and didn't get into trouble.
Get fucking real.