That's the problem, isn't it? It's not comparable with AO or the US Open, where there are 2 night matches- at RG, there's only one. If that match is in the first week, and it's Iga on her best form against a French wild card- well, it's over in under an hour.
So, I do see the dilemma (can't imagine what the tickets cost)- but it's also bad that it's taken 3 years to even think about having another women's match there.