@terrywynne Mr and Mrs Fierce had a brief moment of success in FLP, blink and you'd have missed it. There is definitely a leg up coming from somewhere, parents I think. Hence the £80k vehicle purchase. It must be galling for the string of UK creditors they both have.
I think you're right about the quest for meaning in a secular world but in the case of Fierce (and Yawn these days) it's just a cynical quest to line their own pockets. It is at least a sign that they are running out of steam. How to sell the business opportunity when you've got nothing to show for it? If you can't be aspirational and turn up in a new white Rangey you're going to have to be inspirational by finding some crackpot Poundland spirituality to distract from the lack of purchasing power.