Did no-one else see Casualty? BBC managing to normalise FF again.

[evenhope]

I've checked to see if anyone else started a thread about this but it seems no-one has.

Maggie's daughter was whining that she was having trouble feeding the baby and she was going to switch to bottles. Maggie said "breast is best".

Switch to the staff room and Tess is handing over a bottle trotting out the "happy mum happy baby" line.

Then in the pub the mum tells Toby she's "claimed them back" and is no longer feeding.

Why does the BBC persist in this anti-breastfeeding stance? What is the relevance of a BF storyline in Casualty anyway?!!

Those figures are shockingly bad NiceShoes. I dint realise that it was that low!!!

VS Thank for that now I want a scotch egg LOL

stripeymama, was figuring out how to say what you just did.

lots of things are "the norm" doesnt mean they should be!

Ooops, sorry Stripeymama. I mixed you up with someone else back there.

Exactly.

It should not be a big issue at all - its quite simple. BF should just be happening on tv.

Interesting bit of research on the issue

And as for Honey Mitchell bf - yes a start, but interesting how she is the drippy hippy of EE, whereas Tanya (independent, sexy, successful businesswoman etc etc) was ff her baby.

And Tanya also has a baby who's never around.

and lets not forget the eastenders conversation about how inappropriate it is to bf in public

Quite. Make the flaky character that nobody wants to identify with bf. Hmm.

Best pro-bf stance I ever saw was in 'Neighbours' when Libby (feisty, clever young journalist) was discussing her newborn with her mother (headteacher) - how feeding had enhanced bonding and she now realised what her norks were for! Aww, quite trailblazing for a daytime soap, I thought.

And she buried her husband alive

soap operas regularly have adultery,crime,violence none of which compels their viewing public to copy these actions.so why would they copy FF. i watch tv for escapism and tbh don't notice whether the baby is eating fruit fecking shoots or FF

Oh yes I have found Neighbours to be way better than other BBC programmes (when it was BBC that is) for BF, and also for portrayal of labour/birth.

true, but Billy did make a lovely stand in the VIc, i thought.

neighbours is the programme that famously showed a woman (daphne i think her name was) give birth without takig off her tights

It contributes to an entire cultural picture though.

In isolation, each incidence of ff being shown as normal/superior does seem insignificant. Added together, they do influence public perception and attitudes.

'You can drink when you are breastfeeding. You can't get absolutely trollied, unless you have a babysitter and some EBM, but I wouldn't have thought you would get absolutely trollied if you were ff either unless you had a babysitter'

no,trying to make up bottles correctly when seeing double due to severe hangover,while trying not to puke due to the smell,kind of put you off the idea of having more than the odd glass of wine

i didnt think lack of sex life in the first 6 months was relative to feeding methods anyway?

ah aitch, true.
but remember sean in corrie after violet had the baby moaning about her bf?

niceshoes, people identify with these character, or they want to. how many women had their hair cut in the rachel? why do we have laws in place about product placement if we arent affected in some way by what we watch? if a woman is surrounded by an unsupportive network and is unsure about bf or struggling and feeling disillusioned would a woman claspin her milk free norks shouting that she's "claimed them back" have an effect on her?

lol diva, that is so true. aaaah, the smell of fish oils on a hangover in the morning...

Don't know if it's been done before but I think tey should do a storyline about someone who has to fight to get proper info about BF rather than half arsed help because this happens to so many people( myself included) and should be highlighted. It might show people who think they are a bit useless to start with taht it isn't always their fault and cn be down to medical staff being unsupportive!

Random point I know but it happens a hell of a lot In RL!

agreed young.

another good point about product placement, in fact advertising in general, lissie. a lot of companies spending money on tv ads if we're not influenced by them.

i remember sean moaning about bfing, that was another left-field comment. of course his character would very well have made those comments, but with nothing from violet it was just weird.

Not a random point at all, YBND. I totally agree with you .

i have seen SMA in the background in shows here.

i always wonder if it was just randomly chosen or if it were paid advertising.

i think tbh it was made worse by the subsequent discussion about "flopping them out" and marcus (the health professional) not speaking up about the benefis of bf to both mother and baby. because we all know about the benefits to baby, but hear little about the benefits for mum

ooh, expat, remember the jordan shoot? that was bad!

There was a big thread about SMA on Eastenders a while back.

Here