Just wondering where the needs of future mums who might get to BF with better support and information, and a more restricted FF industry, fit into people's views of how BF and FF should be talked about? A lot of the discussion about BF at a 'society level', things like the Ecologist article, are aimed at speaking harsh truths to change a society-level attitude to infant feeding which despite all the scientific evidence leads to a situation in which far more babies get formula than get breastmilk.
Meanwhile a lot of the reasons why people seem to feel the issue should be tiptoed round on here seem to be focused on the feelings of people who've already ended up having to FF despite wanting to BF (for a variety of reasons, some of which of course are medical and would never change). Is there a kind of conflict of interest (in terms of how they want feeding to be talked about) between parents who've already got past the stage when there was more than one possible outcome (they are now FF, for whatever reason, and that's that for them), and those who are still to go through feeding an infant?
I came to the conclusion quite a long time ago, like quite a few people, that a change of attitude at a society level, a change in the fundamental way we look at formula versus breastmilk (i.e. they're not virtually as good as each other) is needed before health professionals and people in general take seriously the value of babies being breastfed (leading to them making serious efforts to support and help mums who want to BF). I'm personally convinced that that would help hugely to reduce the number of people going through the experience of FF when they wanted to BF - and going through that grieving process and so on. As parents we need to get a bit angry - with the health service, with an unregulated formula industry etc. - for letting parents and babies down.
But meanwhile at a local level, particularly in purely social or support situations, there are some things it's just inappropriate to say - that's when we filter out the harsh ways of putting things even if at a political/social level we think they need to be said. So a forum like this is tricky because it's a bit of a mixture of several different situations. If it went to one extreme or the other, so it was either all harsh comments about FF, or all rose-tinting to make people who FF feel better, it would be equally wrong.