'The shite 'oh well we aren't equal to men, oh well if it raises money..' etc etc.'
I don't think I've said on here that women aren't equal to men, please quote me if I have. I do think that the money raised is a great amount and will be welcomed by those who need treatment and rehab at Headley Court and other places. I find it sad that these girls have had to raise the money, and that HM Govt aren't funding what they should. If my db is injured whilst in Afghanistan in the next couple of months, then I would be grateful for the money raised and that it was used to put him back together.
Society has been aware of the sexualisation/objectifying of women for a long time, and in the last 4 decades women's rights have come a long way. However, part of women's rights means doing what you like with your body; it means a high earning woman paying her ex maintenance; what it does NOT mean is that we have all to subscribe to the very narrow viewpoint that some feminists still seem to espouse. It also means that women do the same to men in the objectifying stakes - Robbie Williams worship at one stage for instance; calendars of boy bands as eye candy for teenage girls.
It also doesn't mean that we view men as the enemy, they are not. I do not see myself as inferior to any man, just different. I am an individual, as are they. This 'them and us' division which you seem to want to apply, doesn't help. It accentuates the differences rather than focusing on the similarities.