My mum didn’t expect grand presents if you didn’t have much money, and she didn’t expect anyone to get into debt to buy a present. It was the thought that counts. Hence encouraging handmade gifts, or buying things from charity shops, 2nd hand on EBay, etc with not much money. As I said, you can make a handmade card from old cardboard and paper from the bin, wrap presents in old newspaper instead of wrapping paper, to re-use wrapping paper. A gift doesn’t have to cost loads of money.
Honestly, if I had family members who forgot my birthday, I would absolutely hit the roof. But, and it’s a big but, it would never ever get to that.
if you can’t instill manners, respect, courtesy, thoughtfulness, within your family, well, tough - you’re gonna get what the OP has got - total disrespect and selfishness and family that doesn’t give a sheet about you.
As for your argument about entitlement & consumerism, it fostered the opposite: the point wasn’t flashy gifts, it was the thought and the effort.
I spent £5 making a cake and hours as a teenager making my parents a birthday cake that was bakery shop standard. The point was I wanted to please my mum & put a smile on her face. And both my parents taught me that respect and thoughtfulness (and my mum taught me how to cook).
also, my parents were practical: anniversary card for the first year and only big anniversaries thereafter. But birthday cards went out to all aunties, uncles, cousins, nephews, nieces.
i think for immediate family, presents are de riguer. As for forgetting, i said, with Google alerts there’s no excuses.
forgetting birthdays, it’s your one special day of the year. If someone close forgets, sorry, that’s like receiving a massive slap round the face. So people would be right in having a big argument about it, so it never happens again. And no, I’m not buying posts which say birthdays are no big deal, etc. Sure, sure.