Generally speaking, east Asian cultures (with the exception of China) have a greater acceptance of low-level sexualization, but a much much harsher line on high-level sexualization than we do, when it comes to general "family acceptable" content.
What I mean by this, is that these days you are much more likely to see, characters or celebrities wearing revealing clothes, making sexual remarks in all types of media,
But you are less likely to see kissing, sex, comments or discussions about sex etc.
I live in Asia, and it took me a while to realize this and get used to it. You'll consume media over here and at first you think "Wow that is so much more sexualized!" But then you realize that it never goes beyond the aesthetic appeal.
Whereas when I'm back in the UK, we are (these days) a bit more against aesthetic sexualization, but our media is full of actual sex, physical acts, kissing, comments, discussions about it.
My (Asian) partner used to joke about it - they would find it so funny how in western media people go from 0 to kissing in seconds, and kissing to sex in less time. Whereas in Asian media it was just two people, looking very sexualized, but the most they did was hold hands.