Lifecraft - I didn't say anything about context, just intent. Your example is laughable, it doesnt compare at all. As I said, when someone says something racist, maybe it's because they are.
Intention does not matter when it comes to racism, sexism, homophobia etc. We have been taught that racists are consciously prejudiced and thier intent is to be hurtful. So when someone states their intention was not to be racist, it gives us a 'get out clause'. "Oh well, you can only be a racist if your intent was to be hurtful, so your tweet is ok"
I get it, it's difficult to be called a racist. We like to think of ourselves as kind, non-prejudiced people. This means every time someone is called a racist, you can be sure there will be outrage, minimising and excuses.
I have another example. After the mass shooting in the cinema in Aurora, a journalist tweeted
"I hope the girls whose boyfriends died to save them were worthy of the sacrifice"
The journalist said that the intent of the tweet was to be thought provoking and they actually meant that these girls owed thier lives to these men and would never be able to repay the debt.
I dont give a shit what his intent was, to me his sexism is showing. If he wasnt sexist he would have said "I hope people whose friends died to save them were worthy of the sacrifice". In my view, he is a nasty, sexist, misogynistic arsehole.