To think Mumsnet doesn't hate Instagram influencers?

[jamoncrumpets]

And for prominent influencers who I will not name here for fear of them kicking off and getting the thread pulled to even hint that this might be the case is irresponsible on their part?

SO much gets discussed on MN every day. So much gets criticised. Social media influencers are a new and intriguing phenomenon - why wouldn't they be discussed here? For better or worse?

Many people have supported influencers for the way they earn money. That gets ignored. Many have politely criticised and pointed out ways it could be more ethical. This gets ignored. One or two have made comments that are personal or cross the line, these have been pounced on and discussed publicly.

The 'arguments' die down. People stop caring. Then prominent influencers go and start the whole thing up again.

Blaming MN is just lazy and irresponsible.

springsprangsprung - yes,she;s a midwife, but you seem to not be understanding that IG can be used as a platform for ads too.
She is being honest if she marks it as ad, if you don't understand that well there's not much that they can do,really,is there.

The interiors accounts are the worst culprits of cheap stealth selling. One account I used to like is just a little build. Now it's all gift this, gift that. She's obviously loaded but revels in accepting gifted cereal/ prints/ flowers.. etc etc. And I had to unfollow after the very racist impressions of native Americans by her deluded hubby when selling the 'gifted' teepee. Everything is a gift or a 'colab' and I wonder why someone who is rolling in money monetises her kids and life for a few pennies. There is a health professional 'mama' who is forever saying ' I've had loads of messages about my top...' and is always looking for freebies. She monetises mental health. She sells Her mental health courses to followers and it feels wrong. As does fatfunnyone who works in sales but is holding mental health events! These issues should only be dealt with within professional hpc regulated frameworks and not by women who think they can offer mental health support to many lonely and vulnerable women!

Insta has gone way out of control and is actually sickening. Even if you block accounts they reappear. Everything is a sale. Everyone wants free stuff and to get it they need to manipulate followers and monetise their family/ husband/ home/ health/ pregnancy.

Absolutely. She is a part time midwife. I totally understand that. She uses her platform to sell things. I totally understand that. No problem with either. I just have an issue with monetising children and I hope she will be more vigilant about the bullying on her page.

A minute ago sprang you were saying that it was a gateway to an ad,a press release, etc.
She put a bloody picture up of herself. Nothing to do with an ad.
Yet people are still moaning/speculating/cynical and insinuating wrong doing.
Follow other types of accounts that you actually don't have an issue with. It's not rocket science.

This thread is farcical. You're criticising those who wants to promote themselves in their little internet bubble, yet also loving the response from others on here when you are well received. Do you realise how hypocritical that is?

I'm in awe of how much time you guys have put in to keeping this chat going. Considering the purpose of MN is to help us all raise happy healthy children I'd love to know how you manage to spend so much time on a forum and be effective parents!!!

Also please realise that when an influencer is named dropped at random it's very obvious you are the influencer trying to get attention.

I can't believe we're still having this conversation. These influencers are only able to "influence" if a significant amount of people like what they do and follow them. The ASA are in the middle of a review of behaviour. Influencers behaviour is changing. Influencers are just people and people make mistakes. The End.

I don’t follow her, never have. Did she apologise for any wrong-doings?

Buck - she's put up a picture nothing to do with an ad.The minute she's back, she's immediately being scrutinised again,and as someone said painted in a negative light.Even though has done nothing wrong.

"has she apologised for wrongdoings"

What do you want, blood? A bit of self flagellation with a pointy stick?

@ABuckToothedGirlinLuxembourg

I don't think @CadyHeron obsessively defends MoD, just that, like myself, she probably finds many of the comments unnecessary.

I'd the same if you (general) constantly targeted someone else, it's not a specific defence of MFoD.

@SpringSprangSprung many other instagrammers "monetise" their children. Why not focus on someone other than MoD? If you can't think of any with the same sort of following I could name you some with over a million more.

This is offemsive and bullting

Is mod back on Instagram, under what name? I can't find her?

, kids with no concept of parents that are not trying to make money out of them. Sad.

This really is sad when you think about it. Poor kids being forced to model and smile for "likes" - a really grubby way to make money IMO.

Ah yes, I also used to follow "just a little build" and got fed up of the ads too. She was also guilty of straying too far of topic for me. I liked the interiors stuff but found all the stuff about her holidays, husband's extravagant birthday parties etc. dull and the interiors stuff ended up just being the same photos of her kitchen all the time. Sometimes they do forget why people follow them I think.

I unfollowed Just a little build for the similar reasons. When she said she was going to be working more with brands in a blog post I politely asked her if she would be transparent about ads and she blanked the question. She has a background in working with brands. You can't excuse non disclosure then on the basis of 'making mistakes' in those circumstances; it is an intentional decision not to be open and transparent with followers, so I unfollowed.

What do you the ones who get mentioned on here think when they see their names brought up? Do they panic that they've been rumbled or do you think they have a thick skin and don't give it a second thought or maybe even see it as some sort of badge of honour - a no publicity is bad publicity sort of mentality?

I suppose it depends on the context. I'm quite reluctant to name names in general and prefer to keep the discussion more generalised. Particularly the ones I like, I don't like to mention them in case someone else has an issue with their account and says something negative about them. I'm quite protective over the ones on my Good List

I'm not a mod fan at all for the reasons that have been discussed on here. Hopefully though there will be more positive than negative from the comeback and she has gone away to process things. I can't bash her for her post, I think it achieved what it needed to. I just won't be looking at it in the future.

The native American impressions were nauseating. Im surprised they got away with that. And all in the name of selling a free teepee! Hawking gifted items to unsuspecting followers and constantly tagging big names in their posts on the off chance they get freebies from them is embarrassing. If you're so desperate for free stuff get a job and pay for it!!! You can clearly afford every item gifted to you. Also stop hiding gifted/ sponsored in your stories. Any ad is an ad. A new one they like to use is 'colab'. No, it's an ad and you know it. Imagine the small time actors used in tv ads saying they collaborated with marks/ Tesco/ Sainsbury etc. They wouldn't because it's not a colab. It's paid work.

For what it's worth I also can't believe that the teepee post went largely unchallenged (or maybe it was?). It was embarrassingly inappropriate and I think if it had been a much higher profile account there would have been a huge fall out from it. She's lucky that deleted after 24 hours.

I had seen the teepee mentioned earlier, I hadn't realised it was that account. It does sound toe-curlingly inappropriate. But again, that is a big problem with influencer marketing, something like that wouldn't get through an ad agency (you would hope). And as you say, all for a free toy. Imagine what the "hubby"'s work mates must think. Cringing just thinking about it.

If you’re going to quote me Cady best actually quote me rather than putting it in your own words. That’s the whole point of quotes!

"has she apologised for wrongdoings"

your words here - Did she apologise for any wrong-doings?

exactly the same but with the has instead of did instead of word any taken out.
From now on will go back to quoting exact quotes for clarity, anyone whining the black type slows the thread down will have you to thank for that.
So now the word any has been readded - (not sure how that changed the meaning) seeing as she has literally done nothing wrong but put a picture up of herself, what do you want, blood? Self flagellation with a pointy stick?
@sofialemon precisely.
I don't think @CadyHeron* obsessively defends MoD, just that, like myself, she probably finds many of the comments unnecessary. I'd the same if you (general) constantly targeted someone else, it's not a specific defence of MFoD

Nothing to do with defending, just absolutely baffled at the level. Even when done nothing wrong, it's clearly an advert etc.
(

I'm happy to see that MOD is back and I do hope she has returned with a bit of a strategy in terms of how she manages her account and some support to help her moderate (for want of a better word) the comments that have caused her problems in the past.

FWIW, I actually find the quoting and highlighting/bolding useful as it means I know who it's in response to - that or an @ tag.

Thanks beautybox, it does make things a lot clearer, and as seen above eliminates confusion etc. It's used by others on other threads too but on the IG threads it's the opposite and people get really confused by it.

Quoting and highlighting is fine. It's when someone goes back to a comment said hours ago about MOD, picks it apart, spends another 3 pages discussing what was meant and arguing, quoting more, arguing more, going round in circles for hours debating essentially the same point, then Cady and Sofia inevitably use that as the "proof" that the threads always end up focusing on MOD that I find tedious.