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Share your dilemmas and get honest opinions from other Mumsnetters.

To think zoella is lying

396 replies

Itsgonnabeacoldone · 15/11/2017 08:42

Skip to 33. The calendar that her own company makes she says it's all down to boots and they choose the £50 price. She's been doing products for years and has full ownership of her company. She's not new or anything to releasing products

It's been on sale for two months and it's her name on it and was apparently only sad in the last few days when the backlash started.

Her body language is all off, avoiding eye contact and looking around. She says shes not in it for the money but has a long history of releasing cheap stuff for high prices.

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FUNM · 16/11/2017 16:09

Old but useful article www.businessinsider.com/money-youtube-stars-actually-make-2014-2

MargoLovebutter · 16/11/2017 16:15

It is such bollox. Suppliers work with retailers on pricing points. Is is nonsense to suggest otherwise.

I found it hard to watch her denial as she horrifies me because I know it is rubbish.

How the hell anyone can have spent a year designing a 12 door advent calendar, filled with cheap tat, probably made by children in Taiwan/China/India is beyond me.

Itsgonnabeacoldone · 16/11/2017 16:15

the people getting the most hit by this are the creators who don't have a management company

That's not true. The people being hit are people that do controversial stuff or anything that advertiser's won't like. If your channel is U rated you are fine.

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loopsdefruit · 16/11/2017 16:24

gonna not true, although I wish it were, one of the people recently hit was a lovely lady who posts craft videos, songs she's written (usually nerdy/fandom songs) and nice happy kid-friendly stuff, youtube demonetised a video about making your own travellers notebook.

Of course if you make stuff that is 'controversial' then you will be more likely to have stuff removed, but by hit I meant more that the small creators who rely on ad revenue to make money/fund their channel will be more impacted by one or two videos getting demonetised.

A lot of controversial people use patreon or PayPal to fund their stuff, because youtube isn't super friendly to their content.

Itsgonnabeacoldone · 16/11/2017 16:27

Can you post a link to one of her videos that's been demonised?

There's lots of fraudsters on YouTube moaning that their videos have been demoitised and they are asking for donations but videos still have adverts...

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loopsdefruit · 16/11/2017 16:38

Lauren's video that got demonetised is here www.youtube.com/watch?time_continue=2&v=HZr8mwkBfaA

I think it's fixed now (she submitted for review) but it was definitely demonetised at the time cause I looked at it when she said. I don't know if it's happened to her a lot but it's clearly not working that well if it's demonetising her.

Also Hank Green posted about it and how it's affecting vlogbrothers, they are 'big' but not in a network and not as big as like Zoe or Alfie

sweetbitter · 16/11/2017 17:14

What's the difference when you're a YoutubePartner? Do you get a higher cut of ad revenue?

So if I post a video on youtube (having never done so before) that is non-controversial and therefore "monetized" and said video happens to go viral and get tons of views, I'd immediately be entitled to a cut of ad revenue? Do you have to provide paypal info or similar then when you sign up to youtube so they can pay you?

Itsgonnabeacoldone · 16/11/2017 17:25

She will have got demonised on that one video as she used bullet as a keyword, although she was refering to a notebook type.

All she would have to do is click the review button and it will be back with ads in a few hours. She won't have missed out on much add revinue. Did she say she was hugely affected?

I think the new YouTube system is a vast improvement but so many disingenuous people are using it as an excuse to beg and lie.

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loopsdefruit · 16/11/2017 17:35

I don't actually know :/ I got partnered in 2011/12, because one video got a ton of views (well not really, like 13000) so I qualify for monetisation, but not for the resources like using the YT space in London, I think if you google it then the requirements are probably on there.

loopsdefruit · 16/11/2017 17:38

its she wasn't begging for money or anything, although it's a lot of work to then get no money for it, and AFAIK they don't inform creators, so some old videos get demonetised and the creator doesn't know and all they see is a loss in revenue.

Of course there will always be people trying it on, but this could be solved by having actual humans check a flagged video before it's demonetised (especially by well-known/trusted creators).

UnicornMadeOfPinkGlitter · 16/11/2017 17:41

Sorry but Grin

To think zoella is lying
Albertschair · 16/11/2017 17:43

I didn't realise boots would remove negative reviews.

Makes sense they could - it is there website after all.

I just naively didn't think they would

GherkinSnatch · 16/11/2017 17:56

Unicorn I just went to look at the comments on the Instagram and they're not allowing any!

Itsgonnabeacoldone · 16/11/2017 18:11

There's just too many videos for individual checking, they have employed hundreds more people for checking videos that are appealed now. People are informed when it happens now and the issues are just about fixed imo. It was a mess at the start but they needed to act quickly as people were droping ads.

Just don't tag a video with bullet as a keyword and anyone will be ok Wink

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Itsgonnabeacoldone · 16/11/2017 18:11

There's just too many videos for individual checking, they have employed hundreds more people for checking videos that are appealed now. People are informed when it happens now and the issues are just about fixed imo. It was a mess at the start but they needed to act quickly as people were droping ads.

Just don't tag a video with bullet as a keyword and anyone will be ok Wink

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Honeydragon · 16/11/2017 18:28

Demographic of 24-35 women? Erm wouldn’t that be quite a lot of the fold on here then wanting to buy one? Grin

Honeydragon · 16/11/2017 18:29

*folk

Givemeallthechocolate · 16/11/2017 19:02

Isn't she just a bit old to be acting the way she does? If she's 27 I am actually younger than her, the first minute of the video made me feel sick, with her baby voice.
And the explanation, isn't really one is it, oh it's not my fault. It's their fault. So boots fault?! 100%? Yeah?! Ok then.....

Honestly I always thought she was pretty great,

But since the tweets surfaced a few days ago, I think she's a nasty piece of work. She's been incredibly lucky, but she's not a nice person, and I certainly wouldn't want my child supporting her in any way after this and the tweets that have surfaced.

SideOrderofSprouts · 16/11/2017 19:11

My nearly 11 year old used to love Zoella. But she’s sick of stuff that she will never be able to afford so has gone off her

MrsJamin · 16/11/2017 21:07

Now her superdrug products are 1/3 off... hmm Hmm

CoolCarrie · 16/11/2017 23:24

Good on Superdrug, hopefully it will be half price soon.

Itsgonnabeacoldone · 17/11/2017 08:30

Well even 1/3 off the products still seem a bit overpriced. But no where near the league of the calendar.

The designs of the flower pots and note pads are just copys of other people's designs.

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SquashedInTight · 17/11/2017 08:44

She's like a 14 year old who never grew up! A fairytale representation of a dreamy easy grown up world where a teen has all the power (job, own house etc) but nothing else has changed. Surely she just puts on all the mannerisms for the camera?!

MrsJamin · 17/11/2017 08:55

She's certainly nothing like a grown woman. The emotional blackmail of her own fans "if you know me, you know I wouldn't be money hungry", it's awful! And they are falling for it in their droves. I am sure Boots will have said to her about the £50, "look, most people will be buying it under the 3 for 2 deal so they are only really buying it for £33.33. Plus at some point we'll reduce it to £25 to appear like a bargain" However it's at this point she should have said "No, Boots, as this requires them to buy £100 worth of stuff from you to get it at that price, which is still not fair. £25 is the price it should be in the first place." The supplier calls the shots as they're the ones supplying the product. If the pricing or promotion isn't right for the brand then she could have walked away. She had a choice and she's saying she didn't. Liar!

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