To tell my friend her business name is rubbish?

[NChappy]

She wants to call it Pasta Best. To me it sounds like her products are passed their best. Should I tell her before it is too late and she has started trading?

I quite like it .

Do you think your opinion is so important that she will change it because you say so?

Tell her now!! Normally I'd say wind your neck in; but this could ruin her livelihood

Haha wish approved foods had called themselves that!

Yeah, that's a crap connotation.

Maybe just gently tell her that's what it suggests to you?

It's clever but misguided

Yes tell her: "ooh, just a thought - do you think it might sound like 'past their best'?''

Yeah it's a crap name. Tell her.

Pasta Prego

Unsurpastable

Pasta Perfect

Pasta Piace

Oh dear, it is a bit like calling your hairdressing business Curl Up and Dye.

Piace Pasta might be better, though.

It's a terrible name! If you don't want to say it outright, what about suggesting them she run her ideas for the business (inc the name) past a focus group. This can be an informal one e.g. a coffee morning with friends and family.

toosexy Hi, yes, that's definitely what I think It's not that I want to at least point it out as nobody else seems to have done.

Grief

Yeah that is a bad name, "past her best" is what immediately popped into my mind when I read it. Not a great connotation.

If I saw that I would assume it was a seconds or (food wise) past sell by date but still edible.

I often see a van with a 'Caterfood' sign on it around my town - always makes me think of cat food. YANBU

I freelance for a branding agency and spend time brainstorming names - this is a no, no and another no. Caterfood makes me giggle too. So many other ways to use the word 'pasta'.

Please tell her, that's what friends are for.

Yep If I saw a sign saying this I would think it old stock food

Please tell her! She isn't doing her business any favours.

Sounds like past her best. Is it a place for very elderly grannies to get a blue rinse while they eat? I wouldn't count on repeat business there. Dd and I went for lunch on Thursday in a place, which could legitimately have been called Past its best. Sadly I couldn't see inside because the sun was shining on the shop and I felt too embarrassed to leave once inside.

I seen a funeral directors called wake and pain once!

A really irritating, batshit-crazy woman I used to vaguely know A former acquaintance called her now-defunct online jewellery business "Cherished Hunny"...meant like a synonym for "darling"...complete with that special NetHuns spelling. Christ On A Stick, I hated that name!