Jesus- I actually woke up thinking about this 
...it occurred to me that Jamie Oliver- and Jools, by extension- arouses wrath in lots of people. I've seen a few threads on here about these two, all of them on the same lines, but I don't see as many on, say, Gordon Ramsey (who is, most likely, a cunt)
I have friends who used to loooove Jamie when he was on what I think of as his full blown wanker phase, right at the beginning (the scooter, the band, the sliding down the banisters aaaaaaaargh) but went right off him when he started to show he had a social conscience, putting his money where his maaarf is with Fifteen
and that's when the general backlash started, I reckon. I think that, in the UK, we don't like seeing people Being Good. It makes us uncomfortable.
(incidentally JO is a folk devil amongst inner city teens, according to my son and his mates
)
I feel terrible now. I will never slag either of them off again, nor mention the fat tongue other thing
ever.