Reform MP Sarah Pochin says it ‘drives me mad seeing adverts full of black and Asian people’

[SerendipityJane]

Surely that's what colour TV was invented for ?

https://www.independent.co.uk/tv/news/sarah-pochin-reform-gb-news-advertising-black-asian-video-b2852382.html

Someone got caught saying the quiet part out loud, eh 😄

Why are you asking? People are free to post whatever they want.

The only thing that worries me is the fierce grip of the steering wheel and the intently staring eyes of all the drivers in car adverts.😂

Maybe they don’t live in London? Crazy to imagine I know.

She's one white person out of millions in the UK. Don't lump me in with her please!

I grew up hundreds of miles from London. On my rare visits it was the first thing I noticed on the tube. Most people in the UK have been occasionally even me at that time!

That was to you @NeelyOHara

@NeelyOHara as she’s an MP I also assume she attends parliament? In London?

I’m a second gen. immigrant too. On the contrary, I have noticed that over the last few years, a lot of the adverts had a lot of mixed race actors as well as ethnic minority. At that time I wondered if this was DEI going off the rails a bit. In an effort to increase representation, it started to over-represent. The Channel 4 report has more lately put numbers behind this.

I don’t think it’s fair to say that observing ethnicity is akin to racism.

Reform Racist outside herself as racist. Expect more as time goes on. Reform is full of racists.

Its not DEI, its Capitalism! Selling. That's what advertising is about.🙄

Why would representation of black and Asian families drive anyone “mad”?

Well, she works in London, so . . .

Also DEI is an American concept, not British.

She has previous with making false claims about HMO's and calling for a burqa ban.

Don't be so facetious. "Seeing black and Asian people in adverts drives me mad" isn't a mere, harmless, trifling observation. It's out and out racism.

Reform Party MP racist? Surely not!

it astounds me how people can convince themselves that they can vote Reform and not be handing power to the racists.

The term is but its implementation in corporations in the UK is very real.

Perhaps it's the over representation? Persons of colour in adverts are usually Black, not Asian. Ad agencies tend to be London based where there's a higher ethnic population but here in Wales it's around 6%.

I wonder what she says in unguarded moments if she will say this in public?!!! Im mixed race- English and Caribbean. I want to see people who look like me and other minorities represented . A representation of the country is necessary. I don't feel that when I seen only minorities in advertising campaigns etc that this is a true representation of the country. I am sure there are many people who.also get annoyed. I am not racist thinking this.

Of course. It has been for over 25 years though so it’s so fascinating it’s suddenly at the forefront of so many people’s minds.

its almost like they’re feeble minded and easily influenced 🤨

I wasn't lumping you in with anyone 🙄 it was a question! Given the apparent rise in popularity of Reform, I would assume that there are plenty of people who think like her 🤔

Racist scum bag.

Why would “over representation” drive you mad?

Im glad she posted this, I haven't seen the news lately

Why do ppl care anyway? Who switches on the TV to watch ads?
Unless an advert is horrendously sexist i don't notice them tbh.