You can say Fuck It, but better by far if blokes said I’ll Get It.
I'm not sure how that's really better, that's all the more people buying into stupid crap like useless clothing no one needs and only gets worn once.
Cards too, yes, if you have some special far away relatives, like a lonely great aunt, by all means send one, with a letter. But it is not necessary to do so many it is a burden. It can be nice, I love to exchange cards, but I gave it up when I had my youngest near Christmas and haven't taken it up again. Maybe I will in a few years, but I haven't had the time and to be honest the money. This has not caused any terrible rifts or disappointments, people understand. A lot of people are getting away from it for environmental reasons anyway.
Even seeing family stuff could really stand some perspective. As travel has become easier and more common there seems to be a lot more pressure to travel at holidays and also there may be three or even more families involved if there are remarriages and such. However, not that long ago it was simply accepted that when family moved away, seeing them would be much more of a treat. Again with the environment, not to mention the levels of debt many people have, maybe it would really be very positive if we began to consider dialling back the expectations. To say, you know, we just can't afford it, or even if the family is close by, maybe we don't need to see them all on one day.
If we want that to become normal though, people just have to start doing it. What might be a great thing for husbands would be for them to really support their wives if they get flack from their extended families about this kind of change.