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The royal family

As ever launch

1000 replies

AtIusvue · 01/04/2025 21:42

Launches tomorrow.

So we will find out the prices and how the products will be sold

OP posts:
Thread gallery
69
Weepixie · 05/04/2025 17:38

Why does nothing go smoothly with these endeavours?

because the foundations of it all are absolutely rotten.

CesarSoubreyon · 05/04/2025 18:08

The whole 'Dear Friend' thing sounds very scam like.

The only time I ever had an email like that was when I ordered a bridesmaid dress from a scam company in China (didn't know it at the time as it was supposed to be a Uk company). Every email started 'Dear Friend' followed by lots of excuses.

Laserwho · 05/04/2025 18:28

If you want jam or honey connected to the royal family buy the kings jam. All money goes to charity. Megs sound dodgy as hell.

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Uricon2 · 05/04/2025 20:12

So... "a gift from me" is the opportunity to buy something that they've already bought and paid for?

Oh dear Lord, it only gets worse.

AtIusvue · 05/04/2025 20:13

Review: it tastes of sour lemons, too thin, too sickly sweet. Could be a description of Meg!

‘Immediately upon opening the jar, we were taken aback by its texture. The spread was very liquid and quite thin - a bit 'loose,' if you will. If we hadn't known better, we'd have thought it melted during its expedited journey to us.
That being said, it is described by the brand as including a hint of lemon and a 'fluid texture'.
Typically, a jar of jam is thicker and sticks together, whereas when we stuck our spoon into Meghan's raspberry spread, its consistency dripped off the silverware like a sauce. It was unappealing to say the least.
As for the taste, it's extremely sweet - and we mean really sweet. It is reminiscent of a sugary, raspberry dessert sauce rather than a jam or spread that's meant to be eaten on a piece of toast.

The flavor was also surprisingly strong, which meant we could taste the sour lemon in the spread, which Meghan had promised in the product's description. ‘

‘After trying it by the spoonful, which left us grimacing from the sweetness, we spread some on a toasted piece of sourdough, which is where things began to take a turn for the worse.
It was difficult to eat the spread with the toast, as it was so thin that it dribbled everywhere and made a mess. Our once nicely toasted piece of bread became a sopping wet disaster after just a few minutes.
The spread is so sweet that it masked the flavors from the sourdough, with only the sugar from the fruit and tang of the lemon coming through.’

As ever launch
OP posts:
BasiliskStare · 05/04/2025 21:14

Uricon2 · 05/04/2025 20:12

So... "a gift from me" is the opportunity to buy something that they've already bought and paid for?

Oh dear Lord, it only gets worse.

I read that Dear Friend not as they sent her something else - no the ltd ed one and in addition she'll send a ltd ed thing gratis when it happens. So possibly the buyer got something - just not what she ordered - which still means she should get a refund. Very strange note

EsmaCannonball · 06/04/2025 07:18

So Meghan has found a way to take the red sauce from Mr Whippy vans and sell it to Americans for $14? Maybe she only married into the royal family as a cover for some industrial espionage.

StrawberryWasp · 06/04/2025 08:10

A raspberry coulis makes more sense in the way she's using it in recipes on ice cream and banana splits etc.
I thought who puts jam on a banana. But raspberry sauce, maybe.

It's such confused marketing though.

Did the daily mail manage to bag a jar when it went on sale??

JSMill · 06/04/2025 09:08

AtIusvue · 05/04/2025 16:56

So seemingly some fans on twitter are saying that they ordered the fan merch, paid….and now have a email saying they’ve sold out.

Meghan has sent a message to a declared Sussex squad member. Sounds dodgy AF to me.

That’s not just dodgy. I am pretty sure that would be illegal under UK consumer law!

LaMarschallin · 06/04/2025 09:08

If it's supposed to be jam, or even a spread, it looks like a failed batch that's not set. I'd be quite put out if I made jam and it ended up with that consistency.
As a sauce to drizzle over crepes, bananas ice cream etc the consistency looks right but I don't understand why it apparently tastes so very sweet.
I thought it couldn't be called "jam" due to the higher proportion of fruit to sugar, which surely should make it taste less sweet and more fruity.
EsmaCannonball's description of it as Mr Whippy red sauce seems appropriate.

Eta It reminds me of that other Meg in "Little Women" whose jelly wouldn't set and was found crying (though not lying on the floor) when her husband came home having brought his boss home to dinner.

CesarSoubreyon · 06/04/2025 09:45

Laserwho · 05/04/2025 18:28

If you want jam or honey connected to the royal family buy the kings jam. All money goes to charity. Megs sound dodgy as hell.

I went on the Highgate website and I was so impressed by not only the presentation (of course it would be elegant) but the reasonable prices. Strawberry jam with Champagne was only £6.95.

I think the Highgate business and Flamingo Estate (another beautifully presented enterprise) is what Meghan was really going for. Instead she's ended up with some kind of weird Temu QVC hybrid that appeals to no one but the most ardent of fans.

I don't think this is what they were aiming for when they left in 2020!

CesarSoubreyon · 06/04/2025 09:50

AtIusvue · 05/04/2025 20:13

Review: it tastes of sour lemons, too thin, too sickly sweet. Could be a description of Meg!

‘Immediately upon opening the jar, we were taken aback by its texture. The spread was very liquid and quite thin - a bit 'loose,' if you will. If we hadn't known better, we'd have thought it melted during its expedited journey to us.
That being said, it is described by the brand as including a hint of lemon and a 'fluid texture'.
Typically, a jar of jam is thicker and sticks together, whereas when we stuck our spoon into Meghan's raspberry spread, its consistency dripped off the silverware like a sauce. It was unappealing to say the least.
As for the taste, it's extremely sweet - and we mean really sweet. It is reminiscent of a sugary, raspberry dessert sauce rather than a jam or spread that's meant to be eaten on a piece of toast.

The flavor was also surprisingly strong, which meant we could taste the sour lemon in the spread, which Meghan had promised in the product's description. ‘

‘After trying it by the spoonful, which left us grimacing from the sweetness, we spread some on a toasted piece of sourdough, which is where things began to take a turn for the worse.
It was difficult to eat the spread with the toast, as it was so thin that it dribbled everywhere and made a mess. Our once nicely toasted piece of bread became a sopping wet disaster after just a few minutes.
The spread is so sweet that it masked the flavors from the sourdough, with only the sugar from the fruit and tang of the lemon coming through.’

That review is savage.

For the longevity of a business based on food products, they actually have to taste nice! After the initial flurry of curiousity and fan orders no one will want to continue buying if it tastes like crap.

I've bought Bon Maman Apricot jam for years. Not because of the name or packaging, but because the taste is excellent.

Spectre8 · 06/04/2025 10:02

StrawberryWasp · 06/04/2025 08:10

A raspberry coulis makes more sense in the way she's using it in recipes on ice cream and banana splits etc.
I thought who puts jam on a banana. But raspberry sauce, maybe.

It's such confused marketing though.

Did the daily mail manage to bag a jar when it went on sale??

Well it's pretty clear it's called a raspberry spread. So it's not sold as a jam.

StrawberryWasp · 06/04/2025 10:14

Spectre8 · 06/04/2025 10:02

Well it's pretty clear it's called a raspberry spread. So it's not sold as a jam.

"Jam is my jam "??

So why is she selling 'spread'?

She also calls it jam on WLM.

Spread to a UK ear is so down market. It has connotations of plastic margarine.

Coulis would have been much more refined and suited to 'recipes'.

But she staked her reputation on jam for some reason.

MrsFinkelstein · 06/04/2025 10:19

Random rhoughts.

The raspberries aren't marked as organic (the lemon etc) is, but not the main ingredient. I'd expect a (supposed) high end product to be fully organic.

I wonder what the shelf life of it is?

The Mail review didn't mention any more of the labelling or if the packaging stated provenance of the ingredients.

Brittany from Royal News Network said she hadn't yet received her order, but it was on its way (60hrs after ordering) despite paying for expedited 2 day shipping.

I wonder how well this spread will land in the US market. In the UK & Europe it wouldn't as jam is a very traditional preserve and texture and taste is quite rigid. Maybe in the US with less of a traditional jam culture it may play better? Looks like it's not a "on a scone or toast type product, but more of a drizzle over? In which case a sauce bottle packaging may have worked better?

MrsFinkelstein · 06/04/2025 10:22

And I agree - a coulis would look and sound better. And has a wider connotation of use - you can use fruit coulis in some savoury dishes.

Fruit spread tends to narrow the use (IMO).

glitterturd · 06/04/2025 10:44

Spectre8 · 06/04/2025 10:02

Well it's pretty clear it's called a raspberry spread. So it's not sold as a jam.

I think the point is that it's not presenting as a spread either. It is drippy and more like a coulis.

glitterturd · 06/04/2025 10:49

You should never taste lemon in raspberry jam ! I can remember the jars of homemade raspberry jam in our back cupboard made by my mum. A glorious sight - bog standard in any Scottish household.

Vespanest · 06/04/2025 10:51

It maybe that the original product has been tweaked to provide the as ever brand but without the timings to ensure the products quality. Personally I wouldn't mind a thinner consistency and I would expect a coulis to be cheaper or bigger as it's not going to last long so can understand not using that term. The disconnect was making such a big deal of the word jam.

glitterturd · 06/04/2025 10:59

Waitrose do a lovely coulis.

As ever launch
LaMarschallin · 06/04/2025 11:03

glitterturd · 06/04/2025 10:44

I think the point is that it's not presenting as a spread either. It is drippy and more like a coulis.

Well, exactly.
Looks like you couldn't really spread it on anything, so not much point distinguishing between "jam" and "spread" since it doesn't look like either of them.

AtIusvue · 06/04/2025 11:51

LaMarschallin · 06/04/2025 09:08

If it's supposed to be jam, or even a spread, it looks like a failed batch that's not set. I'd be quite put out if I made jam and it ended up with that consistency.
As a sauce to drizzle over crepes, bananas ice cream etc the consistency looks right but I don't understand why it apparently tastes so very sweet.
I thought it couldn't be called "jam" due to the higher proportion of fruit to sugar, which surely should make it taste less sweet and more fruity.
EsmaCannonball's description of it as Mr Whippy red sauce seems appropriate.

Eta It reminds me of that other Meg in "Little Women" whose jelly wouldn't set and was found crying (though not lying on the floor) when her husband came home having brought his boss home to dinner.

Edited

A spread or jam, you should be able use a butter knife to collect and then spread.

In every picture she had to use a spoon. It’s coulis. Why not just market it as such? Also a coulis is supposed to be sharp- hence raspberry coulis is the most often used. With the lemon added to the coulis, it makes it perfect to cut through the sweetness of ice cream etc.

The review said that it’s too sharp for jam/spread and tastes strongly of lemon. That’s a coulis recipe not jam/spread.

Meg has zero clue was she’s hawking.

OP posts:
AtIusvue · 06/04/2025 12:02

They can seem to run a business with 7 products?

Surely this is all computerised? How come every other online shop understands how stock inventory/selling works?

‘Fans claimed they received an email from the company, which read: 'The excitement created a volume of traffic on the site that even we couldn't have anticipated (with everything selling out in an hour).
'The orders were happening so quickly that the backend of the site didn't have a chance to keep up. The Limited-Edition Honey that you purchased was, unfortunately, already sold out.'

https://www.dailymail.co.uk/femail/article-14576457/meghan-markle-fans-disappointed-launch-honey.html#comments-14576457

Meghan fans left disappointed by ANOTHER error in As Ever launch

The Duchess of Sussex's highly anticipated As Ever lifestyle products finally launched last week and sold out just minutes after going live.

https://www.dailymail.co.uk/femail/article-14576457/meghan-markle-fans-disappointed-launch-honey.html#comments-14576457

OP posts:
jeffgoldblum · 06/04/2025 12:06

So @AtIusvue, are we saying that Meghan is selling a raspberry sauce and calling it a spread!

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