ARO thread 2

[OneHeartySnail]

To continue the discussion...

What next? What did the launch aim to achieve? Did it get the desired result?

Umm… Duchy ?

I think Meghan could play to her strengths in terms of fashion/lifestyle, maybe curating a collection/working with small designers to sell clothes, accessories, bags, beach towels/wraps candles/fragrance etc, maybe an off the beach, through the lemon groves and into an exclusive bar type of vibe. People are incredibly interested in what she wears - and I bet she doesn’t even eat jam.

This.

Duchy don't own the rights to jam.
Somebody better go tell Hartleys.

Calligraphy?
Random.

Calligraphy at one time was a hobby or interest of Meghan's.

Ah Ok.
Maybe she wants to do the jam though.
Not sure why people are like "what's she doing jam for, why isn't she doing calligraphy instead?"
Um... because she wants to?

So how many influencers dear dear friends of Meghan actually put the jam on their Insta? I've seen two?

I mean imagine sending jam to a load of women who haven't eaten carbs for a decade 😆

Because maybe she could stop copying others ideas.

With respect, given the vitriol aimed at her on here, I think Mumsnet would be one of the very last places that Meghan or any of her team would look to for advice!

Exactly, I bet she doesn't give a shit what people on MN think 😁

These type of threads aren't her target audience.
Why should she take advice from a place of faux concern?

Scones and crumpets are regularly available in supermarkets, Trader Joe's, cafes, etc. Some cafes will give you the odd small package of jam or jelly with the scones but usually you get them dry.

@BemusedAmerican I did a quick google on crumpets/scones/US availability just before you posted and I came across this:

https://thecrumpetshop.com/

If I lived in Seattle I’d be frequenting this place for sure 😋

You are right we are not her target audience , can you imagine a Brit ordering American made jam?
that’s laughable , specially when the finest strawberries are home grown .

That work wear project she was involved with seemed very her/ very on brand.
Smart Works. What a great idea, combining charity, good works and fashion.
Why can't she do something like that?

This jam thing seems so bizarre it's frankly funny!

Yes, of all the things to sell in Montecito, to the socialites and actresses and wannabes who shun carbs or are on Ozempic, jam ain't it!

What is apple butter? I've never heard of it, can someone explain.

Kind of like an apple jam/ stewed apples.

Thanks. Not at all what I was picturing then, I was thinking of something like peanut butter in consistency.

It is like a spiced caramelised apple sauce.

I do a non spiced version for pulled pork.

It sounds nice, I wonder if you can get it here.

Looks easy to make. If you google it it’s just basically stewed apple with spices and or a bit of vinegar 🤷‍♀️

It’s a spread really. Somewhere between jelly and jam. Bit thicker than butter. It’s lovely!

https://www.happyhedgehogfoods.co.uk/product/drunken-apple-butter/

Here you go MrsLeon.

Our monthly farmers market is great. That is where I came across it first.

I'm not very domesticated and tend to buy in. I do like the sound of it though, I usually find jams too sweet.

It’s a spread really. Somewhere between jelly and jam
As a clueless Brit, so what's the difference between jam and jelly then?
Is there a difference?
Jelly to me is the stuff Americans would call jello. 😁

In NZ - so I don't know if it's true here too - jam has bits in and jelly doesn't - so you strain it to take out all the fruit pulp.