I'm rather confused how killing animals naturally is considered ethical. Surely that's open to personal interpretation? It's what I find annoying about ethical and sustainable brands, none can ever be pristine and none will ever be a more sustainable option than not buying or getting something second hand. Saying all that, I have been pouring over ethical brand Paloma Wool images. Their website is a bit crap as there's lots hidden in different categories. It's Barcelona based and mostly made there, less expensive than I anticipated, I'd say fairly priced for sustainable gear in natural materials in the lower-mid (sustainable brand) range. It has a bit less complicated Jacquemus vibes with similar cheery Mediterranean feel. I'll be surprised if it's not very popular on Instagram.
Oh tote bags, they look fun. While we're on the subject how serious is the demand for custom totes as I've been looking at Print On Demand services that ship directly per individual order but they come in around €15-20 excl. shipping, but they'll ship to almost anywhere and it's not that high in the EU/US. No idea what the quality is like, I'd have to order a sample first.
Methen, I think what you observed at the festival was the classic are you wearing the clothes or are they wearing you thing.
I'm always a bit eh about style descriptors. I mean is it still a personal style if you align yourself with certain tendencies? I think personal style has certain constants and personality is only a small part of that, body shape, colouring , etc will sort of work like a self fulfilling prophecy to a certain extent. It doesn't matter if Avant Garde feels a better fit to my personality as someone with a very classic shape, colouring, shape, etc. I'd look a fraud in it so even if something is very contemporary in design for me it will need to have some nod to classical silhouettes for it to 'feel' me. The only thing it really says is that I want to look my best (or I'm vain, what else is new) as you can of course go against the grain and wear things that are not the most harmonious fit but you need to be pretty committed and go full hog on it and that often goes with rebellious youth and those that hold onto it into adulthood.
Subsequently, at a push I'd go with newfashioned to describe my style outset as I look for contemporary interpretations of classic shapes and silhouettes in traditional quality materials. But I'm pretty sure if I looked like Tilda Swinton it would not be the natural thing I'd gravitate towards.
Going by the shop 14-23 may be accurate for PB, it feels a bit like a casual/indie denim brand. Vaguely reminds me of Lucky Brand jeans although they left here long ago so but sure if that likeness still holds. But the website feels much more mid-late twenties. Not that it matters, for the longest time I thought it was part of the Bestseller group (Scandi, Vero Moda, Vila, etc ) and a male only line as that was all in the front. Orde is coming sooner than expected btw, it'll be here tomorrow.
I nearly thought we were being invited to a funeral pyre for the MH shirt too
glad it's okay, it's reminding me that I need to go bug the MH customer service and see if they'll let me know the dates of their sample sales sooner than right before it as going by Brexit news it'll probably be the last time I'll be allowed in the country 
There's a really disturbing online calculator that produces a 3d image of your body which you can rotate etc. if you input your measurements and where you carry extra weight, or whether arms are longer/thinner, etc. It's a rather weird image but it does really give you an objective view of your own body that can be helpful. It's not really made for clothing advice but I do feel shape is best determined when you see someone's back rather than front and this 360 view gives you that and more. I'd have to look it up, it was from a German uni, IIRC.