I think most of us have preferences. If you showed me a line up of 100 men and asked me to rate them purely on looks then I'm sure you'd be able to work out my "type." But someone's personality, the way they treat you, and also their physical presence and the way they speak etc all plays a part in attractiveness too, which is why I think restricting yourself to just a certain look or height means you miss out on so many potentially great people.
I might particularly like say tall, blonde, athletic, clean-cut blokes . So a short, blonde, athletic, clean-cut bloke? Totally. Short, dark haired, athletic, clean-cut bloke? Yeh, why not. But I'm probably less likely in this scenario to go for a short, fat, dark haired scruffy looking bloke.
IRL, none of my preferred characteristics outweighs the others. However, I guess for some people one particular characteristic really does it for them though, so they might love tall blokes and not be fussed about build, hair colour, taste in clothing etc. They will consider anyone tall more attractive than anyone short.