It's also the what ifs. What if your business was about to turn a massive corner and you'd be flying high, you can't give up now, can you? Wha if the next person you approach joins your business and it all takes off from there?
And it's the feeling part of something. An exclusive club where you're made to feel special, needed. Don't forget, you're doing something important and vital. What did Salons poster say, something about changing the world?
Those leaders that you watch with awe up on that stage at trainings. That could be you one day. Imagine yourself stood up there, telling people your story, how you did it and became a success.
It might start off being about money and starting a business, but it's what it does to your head that keeps you in and keeps you moving from one to another because this time it's gonna work, this is the right business for me, how could I have not seen it before?
Scary what it does to people.