Lovemy, I agree that a lot of hate is driven by social media. Politicians and mainstream news have a lot to answer for too.
I was reading about the break up of Yugoslavia the other day and how rather than focus on their declining economies, leaders began to store up nationalist sentiment and encourage divisions. I see something similar going on now, especially where I live where a mainstream newspaper recently published an article on how genocide of white people is happening. This language is often a precursor to war or people being wiped out or oppressed.
Where I live, Muslims are the new scapegoat. It was Romani people before that. There are virtually no refugees here, but they have been depicted as a threat in the news, that people often say how scared of them they are. This has resulted in various 'sightings' of 'refugees' in local supermarkets and petrol stations, who have turned out to be professional footballers and Roma, to name a few.
I think.a lot of people think what they are saying is ok because it doesn't sound so strong as some expect the language of racism to be, but the whole narrative of immigrants coming to the UK that may be a drain on resources is loaded with prejudice and blame, yet it became a mainstream view and acceptable.
I'm off on a tangent really, but I think that politicians using xenophobia to achieve political goals and to conceal their own deficiencies is really worrying.
We have Kelvin McKenzie openly displaying his hatred for a female journalist for wearing hijab and blatantly trying to stir up hatred. The message from mainstream news is sometimes that Muslims don't belong.
There has been frequent questioning of why Muslims are quiet when atrocities happen and this has disgusted me. The level of responsibility some people ascribe to all Muslims for the murders carried out by a few individuals is ridiculous.