This is how quickly Snag Tights are rolling over to males with kinks

[HardRockOwl]

Just had the misfortune to stumble across their social media. I work in the same field and was researching something and came across this little exchange .... I know MN are having paragraph issues so apologies if this is one long block of text!

Instagram user (male) .... could you remove the word 'women's' when referring to your tights? If we are wanting to be more inclusive, we could start there.'

Snag ... yes we absolutely agree! We will get this feedback sent over to the team. Thanks for the amazing feedback, we want everyone to feel included.'

They then go on to reassure another commenter called 'pretty fat boy' that they'll look into change all their packaging asap.

The world has gone quite mad hasn't it? And yes, I know men can wear tights. That's not my issue. My issue is these blokes with obvious kinks and fetishes requesting the word 'women' be erased to keep them happy.

Thoughts?

Yanbu .

I hate the tone of these type of posts of "be a good dear you wouldn't want not to be inclusion would you?"

And people all fall for it. :(

From what you have quoted, I can't see why it is 'obvious' that the people making these requests have 'kinks and fetishes'.

You have acknowledged yourself that men wear tights; a man can wear tights while still describing himself as male.

This is really a marketing decision for the company in question - it's up to them to use the wording they think will sell more tights. If you don't like their marketing, don't buy their tights - but it's not something to be outraged about.

Honestly, the way they fawn over these men is ridiculous. If it wasn't my business name all over my Instagram, I'd post a response saying that I'd actually like the word 'women's' to remain on the packaging.

A man (with a fetish) speaks and the company fall over themselves to placate him

Yes. They have gone from celebrating the fact that every woman's body is a womanly body and their tights will fit every woman to our tights fit every body and some.tbose bodies will be male. It completely undoes their original USP.

And I have told them so. They don't care.

@Antarcticant I'm not outraged. Never said I was.

Dunno where to start with the rest of your reply tbh!

I will say though @Antarcticant , just have a scroll through their socials. The men engaging with them have fetishes. You'd soon see with just the most cursory of glances

Their SM pictures, various advertising ventures don't leave much to the imagination.

They got all excited when asked to supply tights for that We All Love Jamie thing. This is the upshot of that. A company that got started making tights that loved every woman's body to big tights for men.

They have lost a lot of long standing customers because of it but seem determined to deny that.

What I meant was, it isn't a sign that 'the world has gone mad'.

Oh yay, another SNAG post. Theres already several other lengthy posts about then.

They have their market, you are clearly not it.

There’s a difficult paradox going on here. If ‘gender ideology’ is steeped in gender stereotypes then ditching them when it comes to something like fashion can only be a good thing.

On the other hand I don’t like men trying to actively root something out because it mentions the word ‘woman’ and that ‘makes them feel unincluded’ (cry me a river)

I dont see this as erasure of women, in making clothes unisex?

Tampons? Ok, you have a point.

Tights that by your own admission anyone can wear, suddenly is erasure by the pervs.

If you don't like their marketing, don't buy their tights - but it's not something to be outraged about.

I will never now buy their products. But I have the right to be outraged at the casual erasure of the word (and concept) "woman".

Oh I wouldn't buy their tights anyway. I'm not their target audience one bit. See also, Molke bras

My point was the way they just appease the fetishists at what I feel is ultimately the expense of women.

I’ve just gone back through quite a few of their instagram posts and can’t see the exchange you mention. There’s also absolutely no indication that the users you mention are “pervs” - searching for that username brings up a few hefty gentlemen with very few posts.

I know you’ll get people on MN who bloody love a chance to froth over any posts like this but hopefully some will read it and use a bit of critical thinking. Men are allowed to wear tights too. They’re even allowed to point that out that they wear them and ask that the branding is made more unisex.

@FleurDeLizz post on the grid on Instagram on the 7 April. Man with blue hair on image. Exchange is in the comments. I've actually left some comments out as I'd have been here all day!

I'm not making this up you know ....

I also haven't called anyone a 'perv' so no need to put words in my mouth. I'm also not frothing.

These men have kinks and fetishes so all in stating is a fact. A fact gleaned from a quick glance at their very own profiles, available for all to look at

What percentage of their sales are to men, compared to women, I wonder? Perhaps sales to men are an increasing sales area?

I wonder why the chap in question wanted the word "women" removed, rather than the word "men" added?

@RoseslnTheHospital that's a very good point. Why ask for the word women to be removed and not the word 'men' added in.

Tights suitable for women and men ...

All this pandering does my head in. I buy men's hoodies, as I like the oversized fit better. They're in the men's section. You don't see me demanding they be "inclusive" because a woman is going to wear them

Ah but you are forgetting what their new target market is...see the thread in style for further info

I don't really see the issue. Why do tights have to be women only? It's not like they can't accommodate both anatomies. And whether or not it's fetish related is totally subjective and wholly irrelevant - afaik the person in question is not asking for the product name to promote their kink, in fact they're actively seeking to purchase a unisex product.

Whilst I understand the wider implications of your thinking in other areas. I think you're being a bit precious. They're tights.

A very loose comparison could be when women wanted to wear trousers, no? Were women seeking to erase maleness? I doubt it. Did sex play a small part?... quite possibly - they're called power suits for a reason.

Snag sell products. Pretty sure their entire existence depends on and is working towards customer growth, rather than the erasure of women.

I hope these companies enjoy what they are doing because customers have long memories.

Things that are apparently unisex don't tend to fit real women because we are a different shape.

If your target market for clothing includes men, that's not a clothing line for real women.

There is no expense to women in this example. Men have worn tights for centuries, in fact "hose" were originally a male garment. You're being ridiculous.