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Infant feeding

Get advice and support with infant feeding from other users here.

Why is MN carrying breastpump ads now?

211 replies

Brollyflower · 12/12/2010 15:49

Anyone else think this is a bit odd? Especially as it's promoting the brand name of a well known nipple cream too...

OP posts:
gaelicsheep · 13/12/2010 22:28

Just a thought. If I'd bought myself a shiny £100 plus breastpump, I reckon I'd be even more committed to continue breastfeeding, not less!

Whoever it was who mentioned "sore nipples" leading to overuse of a pump was seriously underestimating the breastfeeding woman. If you are committed enough to pump instead of turning to formula, then it would not be simple "sore nipples" that stop you feeding directly.

FunnysInTheGarden · 13/12/2010 22:29

tiktok, you are a master in the use of the passive aggressive Smile

Only an observation, no need to comment Smile

TondelayoSchwarzkopf · 14/12/2010 12:41

Tiktok I have never said this before but you are one of my true heroines with your sly wit and compassion, Emily Dickinson-esque use of smileys and evidence-based approach.

[stalker emoticon]

But your observations that pumps can be inappropriate and misused is just as much anecdote as people's observations that they worked for them.

Where is the evidence that the advertising of pumps has an effect (whatever that effect is) on duration / success of breastfeeding? Smile If that is what this thread is about?

tiktok · 14/12/2010 14:03

LOL @ Emily Dickinsonesque :)

You need to stalk me more to see what I am saying, though.

I have no idea if advertising of pumps has an impact on success or duration - that's one of my points. We don't have evidence, apart from the obvious observations that sometimes they are useful and sometimes the reverse.

I am not in favour of an ad ban on pumps.

tiktok · 14/12/2010 17:49

Should add, thanks for your kind words, tondelayo :)

(there goes another smiley.....)

mrsgordonfreeman · 14/12/2010 21:10

@gaelicsheep, you'd think, but when I was looking on Ebay for a pump, there were many unused £100+ ones going for a song, listed with the explanation that the seller (or their wife) had ended up not breastfeeding.

It's a bit like the argument that the gym membership costs so much that you'll definitely go every week Grin

I see Funny's here again Xmas Smile

Himalaya · 14/12/2010 22:19

Rubybuckleberry - why is morally reprehensible for multinational companies to make money out of breastfeeding? Does that mean Boots shouldn't sell bresdtpads? Walmart shouldn't sell nursing bras, Amazin shouldn't sell books about breastfeeding? I don't get it...

FunnysInTheGarden · 14/12/2010 22:35

Hi MGF of course I am............and always glad to be the recipient of a pa Xmas Smile

FunnysInTheGarden · 14/12/2010 22:40

Himalaya really don't you get it? NO ONE should make a penny out of BF. It is totally natural, no one needs any help, and if they do it will undermine the purity of BF.

Really why would anyone need a breast shield, pump, nipple pad or nipple cream. Their only purpose is to provide an income stream for Big Business and to try to stop BF in its tracks. It's obvious.

The only reason I bought a pump, shields, pads and cream was because I was so swayed by the adverts that when I wandered into Boots as a stoopid hormonal pregnant woman I could not help myself.........

RubyBuckleberry · 18/12/2010 18:27

Sorry Himalaya, should have been clear. Millions, billions in fact, is made because multinationals have gone into developing countries and undermined breastfeeding. And they HAVE had an effect in developed nations, without fail. Not the same but still insipid in every way. The Nestle milk nurses for one. Cambodian coffee creamer for another. Guatamala trying to enforce the code until the US government stepped in - the formula company had been asked not to use baby faces on formula as per the code. The company didn't like it. The US government threatened some trade thing and guatamala had to renege on their objections to the aggressive marketing. THAT is what is morally reprehensible.

porcamiseria · 18/12/2010 19:16

"Really why would anyone need a breast shield, pump, nipple pad or nipple cream. Their only purpose is to provide an income stream for Big Business and to try to stop BF in its tracks. It's obvious.@

ERRRRR

sore nipples, lansinoh HELPS people to continue to BF
pump? some people WORK and want to BF still, or even leave their BF baby for a few hours

really, thats such a silly silly thing to say

GAH

RubyBuckleberry · 18/12/2010 19:36

that is obviously guatemala

RubyBuckleberry · 18/12/2010 19:42

i think that was meant to be sarcastic porcamiseria - I think

and obviously two countries i mentioned wouldn't be classed as developed. the women of the usa have been been the subject of a crazy medicalisation of all things childbirth and breastfeeding and have definitely been had in many many ways by these companies and their tactics. with the other two, i'm just staggered by the way it all works...

missdt · 19/12/2010 09:01

Funnysinthegarden. Breastfeeding may be the most natural thing on earth and women have been doing it for centuries but it is bloody hard! We live in a time where we are lucky to have aids to help us through it. I can see why formula feed isn't allowed to advertise but so what if people make money in the uk out of bf support props.

missdt · 19/12/2010 09:06

Sorry meant to say CAN be bloody hard to get going.

Threelittleducks · 19/12/2010 18:56

As an exclusive express breast milk feeder ( 5 months with ds 1 and on week 8 with 8 wk old ds2) i find the advertsing useful. And i chose to eebf. Was def not led astray by advertising! Helps me see what's out there with a product that i use. I was quite glad to see it actually, like choosing any product, i found it interesting and helpful to compare with what i use.

Athrawes · 19/12/2010 19:05

I am on my third pump and would have appreciated knowing to buy the better one that I now have rather than wasting money. I express to ensure that my boy has my milk rather than formula on the one day a week he goes for respite care. I pump to maintain supply in his absence. As a mum with PND the day off a week is essential for us both and maintaining breast feeding rather than switching to formula has helped us bond through a really hard time.

PickleSarnie · 20/12/2010 11:42

"Really why would anyone need a breast shield, pump, nipple pad or nipple cream. Their only purpose is to provide an income stream for Big Business "

Surely the purpose of nipple pads is to stop two ridiculously embarassing, dirty great wet patches appearing on your tops?!

Whilst I'm proud of sticking with breast feeding I really don't want to walk around with two damp adverts of the fact.

BecauseItoldYouSo · 20/12/2010 11:46

Oh FFS Get a Life!!!!!!!!

DontLetTinselDragOnTheFloor · 20/12/2010 11:50

Funnysonthegarden, are you still a stupid hormonal pregnant woman? Because your post is nonsense.

FunnysInTheGarden · 20/12/2010 16:47

really laughing that my very sarcastic tongue in cheek post has been taken as serious comment. I mean I know that this board brings out extreme points of view, but to think I was being serious..........Grin

RubyBuckleberry · 20/12/2010 17:42

nice friendly helpful formula companies Hmm

I would like to say that this might not be the right thread but I was just reading it and thought of some of the comments here.

jandmmum · 21/12/2010 08:36

Ruby that is just terrible! Fancy giving a "prize" of formula to a mum who has just managed to ebf for the first 4 weeks!

Come on folks surely it was obvious that Funnys was being sarcastic!

RubyBuckleberry · 21/12/2010 10:55

bonkers isn't it Confused

Funny's post was obviously sarcastic but contained some scarily accurate sentiments about Big Business:

'Their only purpose is to provide an income stream for Big Business and to try to stop BF in its tracks. It's obvious.' Well, yes, exactly.

And Funny's, these companies are in it to make money. full stop. that is what big business is all about. big business is selfish, greedy, indiscriminate and not remotely interested in actually helping women.

missdt · 30/12/2010 09:25

oops :-)