To think calling yourself ‘bougie’ needs to be banned by law?

[hmmmmmmmhmmmmmmm]

Am I behind the times? Where has this come from? I was out with friends today and one kept describing her upcoming, admittedly amazing sounding, holiday as bougie. She was telling us about the upgrades she had added and kept saying ‘I know, I know, I’m so bougie’.

What is this fresh Hell?!

This.

Everybody wants to be bourgie bourgie

My mum used to say when we (in our 40’s) went to school disco’s “have a good boogie” not heard this or a variation for years!!

Well, maybe the people who say they are “bougie” actually ARE bougie. They embrace practices and touchstones of bougie culture, while simultaneously being self effacing and semi-apologetic for it. It can show an awareness of cognitive dissonance or it can be a form of bragging. It depends on the person. “Bougie” could be a word that others
find twee and/or performative. I’m not crazy about it, but it doesn’t bother me much,

There are many other things that people say that set my teeth on edge. But I wouldn’t take
”bougie” identifying people very seriously, How could anyone take a person like that seriously? They are obviously wafflling clowns,

I used to buy IONES until I realised who owned it a few months ago. What a horrible horrible man…

It’s a self deprecating term - acknowledging that you or the purchase is unnecessarily extravagant.

I don’t use it routinely, but it is a word with a pretty handy usage.

One which I enjoyed - nice witty play on words !

And me. I never once heard the word used as OP described.

Quite. I have never heard the phrase ‘mugged off’ until my sister started saying it, and then I noticed her friend saying it. I had to look up what it means. It’s a cockney phrase that normal speakers of educated English would not use in everyday communications.

I feel the same feeling someone says they are ‘reaching out’ to me. As the under-25s say, it is so cringe (and yes, I know that cringe is not an adjective, I’m using It knowingly)

😂 that is indeed fair comment. Thank you for making me smile.

They’ve been saying this in American “hoods” for years. It just means fancy

I've never heard anyone use it - either online or IRL

This has been said in the American hood for decades. To mean fancy. Shortened from bourgeois which means a well off group of people (origin France). They’re not well off in the hood though lol or wouldn’t live there.

I don’t think it’s bragging or deep I’ve only ever heard it used jokingly/ironically

I always inwardly chuckle when wannabes are banging on about something being bouji (I can't spell it the other way, it just looks too much like bogie to me) as it comes from "bourgeois". I always thought that it was an insult to be called bourgeois, as it meant that you were a try-hard middle class person.

I'm probably very out of date, but I think I'd probably have to decapitate any friend who started wanging on about anything being bouji.

LOL, it does sound silly. YANBU!

Nobody watched the recent multi award winning The Pitt?

Dr Mel whispers her mantra from Savage by Megan Thee Stallion...

"Classy, bougie, ratchet (yeah)
Sassy, moody, nasty"

There appears to be a resurgance in bougie and sassy... wondered if it was related.

Its american rubbish…like folk saying lunch when its dinner,thats southerners introducing the word up north..makes my blood boil

She stole the idea for her song from the name of the group who sang Tragedy and Stayin' Alive.

I once described an area of London as chi-chi to my cousin down from Scotland - this was 18 years ago and I still feel embarrassed when I think of the look on his face

This isn’t new. Trisha Paytas has been using the phrase since I was a teenager and I’m in my 30s (just one example). Bougie on a budget is a well known pop culture term.

Where have you been loca?

Great... but not everybody will be as on fleek as you are, you know...

It’s not “boogie” as some posters are saying. It’s bougie with a soft g like the French for candle.

A fad word coined by Americans who can’t pronounce ‘bourgeois’ properly and who don’t seem to understand what it actually means anyway?

I was coming on this thread to say pretty much this - couldn't agree more!

I also hate people who self-describe as "a bit mad" or say "I'm not religious but I'm spiritual." Ugh!

That’s “Boogie” as in Boogie Woogie. It means to dance. Nothing to do with bougie.