When it’s organised by the person wanting to receive the shower of gifts, it absolutely is.
...and in that case it is not a baby shower. It's a party in anticipation of a baby's birth. But it is not a baby shower.
Things can be interpreted differently in different cultures. It’s not as simple as saying that it’s a good tradition in America and any other country is wrong to object to it as they clearly don’t understand it
That's not what I said. That is not my criticism of the British approach to baby showers.
I said it seems that the British have failed to notice a vital element of the baby shower, namely, that the mother to be is the guest of honour, not the bloody hostess.
This isn't a matter of a different but acceptable interpretation, like Santa Claus (or should that be Father Christmas?) surfing onto the beach in Australia.
This is a case of changing the tradition completely and turning it ugly by so doing.