further context of lobbying by transactivist Mermaids parents:
Spectator Stephen Daisley
Mumsnet, Flora and the spread of the corporate culture wars
14 October 2019
(extract)
"There is something endearingly British about Mumsnet’s bloodymindedness. A website that, in theory, should be about the extortionate cost of childcare and moaning that Dear Husband forgot to take the bins out again has somehow found itself in the vanguard of the radical feminist movement. That quirk has now cost the site a partnership with Flora, which severed ties over what activists called ‘trans-hostile posts’ on Mumsnet’s forums. A margarine substitute producer might not be the kind of firm you’d expect to have strong political views but women discussing their sex-based rights on the internet seems to scrape their toast the wrong way. I can’t believe it’s not misogyny.
Here’s what happened. Last Thursday, a Twitter user named Helen tweeted:
twitter.com/mimmymum/status/1182075593887768577?s=20
She had come prepared, citing the Human Rights Statement of Flora's parent company, Upfield. The fact a purveyor of spreadable plant emulsion has a human rights statement covering ‘gender identification or expression’ is highly progressive, though I would settle for a spread that doesn’t turn to mush in the tub after its third encounter with a knife.
Helen’s concerns were swiftly picked up by Upfield, who did the sensible thing and said: ‘We’re sorry to hear you have a political disagreement with one of our partners. We respect all points of view and hope you can still enjoy our product despite not seeing eye-to-eye with some users of the website in question.’
Nah, just kidding. They caved, even though the same human rights statement expressly commits to protecting ‘political opinion’. "(continues)
www.spectator.co.uk/article/mumsnet-flora-and-the-spread-of-the-corporate-culture-wars
** The same transactivist also unsuccessfully attempted to have Miranda Yardley, who is transsexual, prosecuted for 'transphobia'
mirandayardley.com/en/regina-v-miranda-yardley-more-darvo-from-helen-islan/