I used to do loads of little stuff for an ex - think cute cards, little notes, lunches and stuff - and didn't feel that he reciprocated, and well, we broke up (not over this specifically).
After a few years of sowing my wild oats, I met DP, and didn't feel the need for little notes and gifts (although I do think of him, it's stuff like if I see something when going around the supermarket I know he'd like, I'll get it), and I do think that he thinks that I under-gift a bit.
BUT our relationship is fundamentally different, we both earn well, and can both buy anything we'd really like anyway. Thinking back, me doing all the running with gifts was to paper over the cracks of a relationship that wasn't actually doing the job. My relationship with DP is so much better, more comfortable, more at ease, we just work, no papering is necessary.
Think about this relationship - do you really feel a deep connection? Or are you trying to force it?