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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

To believe that formula companies have PR agents working the BF/FF threads on here?

999 replies

CocoDeMoll · 02/08/2018 20:53

They are a multi million pound set of companies that are invested in keeping Britain’s low breastfeeding rates down and keeping their profit margins up.

Any positives about breastfeeding seem to be shot down in flames on here.

So much pro formula and anti breastfeeding rhetoric.

They can easily afford to and have the best at the jobs be it lawyers, pr teams or spin doctors on their sides and they’re not exactly renounced for their ethics are they (nestle?!?!).

Or am I just getting a bit tied up in conspiracy therorys? Grin

OP posts:
PineapplePower · 04/08/2018 10:38

Pengggwn

You are naive to think that companies (not just formula) aren’t on here or any forum where their audience gathers. Just glance at Reddit’s Hail Corporate subreddit for some clarity on how marketing companies push their products on online forums (some are hilariously unsubtle attempts, but others are quite clever by standards)

BertrandRussell · 04/08/2018 10:39

Buntyll- can you see no irony at all in praising Babdoc's post for its reasonableness then following it with the "lactavist" stuff? You

BertrandRussell · 04/08/2018 10:42

Buntyll-can you really see no irony in praising Babdoc's post for its reasonableness then following it with that insulting lactacist stuff?

Incidentally, there is a measurable difference in breast cancer rates in women who breast or bottle feed.

ethelfleda · 04/08/2018 10:42

Nobody is stopping the government doing that

That is not what I asked... I asked if you think it would make a difference to the rates?

BertrandRussell · 04/08/2018 10:44

"The idea that it should be considered shameful to feed your baby that way is disgraceful."

Of course it is.

BuntyII · 04/08/2018 10:46

@zsazsajuju women not being listened to is what annoys me more about this entire debate. Tens of thousands of women if not more are literally saying 'I couldn't breastfeed' and are just being told 'you didn't try hard enough/you weren't educated enough about breastfeeding.'

A small minority women who could breastfeed are the people pushing this point the most and it makes other women feel angry and betrayed that the people we wanted to be, the ones we thought could support us don't believe us, and look down on us. They couldn't help us to breastfeed because sometimes no amount of fenugreek and oats will work. The breastfeeding support groups are full of women slagging off formula and the women who use it and congratulating themselves on reaching 'golden boobies.' They aren't there to help and in my experience they are very damaging.

Well you know what, I couldn't breastfeed. And none of the sneering people throwing statistics about how many women can't bf are going to put me off saying it. The low breastfeeding rates in this country will never ever increase until as you say women are listened to, and believed!

BertrandRussell · 04/08/2018 10:51

Buntyll- do you think that British women's bodies are different to, say, Finnish or Dutch women's?

CocoDeMoll · 04/08/2018 10:55

You say support grounds are about Golden boobies and slagging off formula feeding? Yet I’m the paranoid one? Confused

OP posts:
thereareflowersinmygarden · 04/08/2018 10:56

Breastfeeding rates will go up when we change the entire culture of motherhood.

In the first three months a mother should not be expected to anything other than care for the baby. Lots and lots of help.

No making tea for the inlaws or tidying up for when your Great Aunt Ethel comes round.

Sofa. Sit. Feed

I took that approach. House was a tip and I pissed off a lot of people, but it worked.

Woman are socialised not to do that though- instead they're pressured to be up and doing stuff within weeks of giving birth. It's insane.

MrSpock · 04/08/2018 10:57

No making tea for the inlaws or tidying up for when your Great Aunt Ethel comes round.

Who expects women to do this?! I didn’t when I had DS1, and I won’t be doing it this time. Anyone who expects that is a CF.

BertrandRussell · 04/08/2018 10:58

What the fuck are "golden boobies"?

Pengggwn · 04/08/2018 11:00

ethelfleda

I couldn't say. The law of unintended consequences suggests that many women, far from feeling informed and empowered, would feel pressured and unsupported.

CocoDeMoll · 04/08/2018 11:00

bertrand it the higher tire breastfeeding level you achieve if you’ve made at least three bitchy comments to FFeeders that week. There’s also a secret handshake (tit grab).

OP posts:
Pengggwn · 04/08/2018 11:00

PineapplePower

I'm not naive. I just don't think companies would put a marketing budget behind unnecessary advertising.

thereareflowersinmygarden · 04/08/2018 11:01

Oh they do, I got grief for not going on a hiking trip with inlaws, three weeks post emergency section.

Pengggwn · 04/08/2018 11:02

Sofa. Sit. Feed

Prison.

CocoDeMoll · 04/08/2018 11:03

sofa sit feed

Bliss

OP posts:
Pengggwn · 04/08/2018 11:05

CocoDeMoll

Which simply goes to show people are different. I don't need to see it your way, you don't need to see it my way.

BertrandRussell · 04/08/2018 11:06

"Sofa. Sit. Feed"

For 2/3 weeks-bliss. Lots of healing to be done.
For more than that- prison.

zsazsajuju · 04/08/2018 11:07

Word, buntll. A few women (and babies) find it easy to breastfeed so they simply can’t understand anything different. So everyone can breastfeed and we are just not trying hard enough and need more “support”. Oh and everyone in Scandinavia can breastfeed so if you can’t it’s just Your fault.

Formula is fine. I can’t believe that I gave this rubbish a moments headspace when I was struggling with my first born.

zsazsajuju · 04/08/2018 11:09

Sofa sit won’t feed. Lots of screaming. Utter hell for exhausted mum.

zsazsajuju · 04/08/2018 11:11

Tbh I don’t think formula particularly needs advertising other than to get parents to pick one brand over another. It’s an essential food and in the uk there’s no viable alternative people will use if they are not breastfeeding (in other countries people give condensed milk, sugar water, etc which can obviously be very dangerous).

thereareflowersinmygarden · 04/08/2018 11:16

Of course it won't work for everyone.

It probably would work for quite a lot of women who don't get the chance to do it because they're running around after visitors, older children that nobody is helping with or trying to get their figure back immediately.

Ennirem · 04/08/2018 11:19

Penggwn there is very little point answering your so called "fair questions" when you just shout "disingenuous bollocks!" if you don't like the answers, is there?

Pengggwn · 04/08/2018 11:21

Ennirem

That might be fair enough, if the OP had actually answered the questions.