Instamums 5

[Supernorthernme]

The thread continues....if it hasn't continued elsewhere! @Lateforall it was me who questioned Lobella loves depression wears lippy campaign. I get that the idea is that being a bit glam might be a way of coping. And i have been guilty of putting my face on to carry on in the world. I get that not everyone with pnd is sat at home in pjs unshowered with greasy hair. But I just find the whole thing so false on her account - maybe that is because I know of her in real life.

But I think so many of them have massivley over exaggerated aspects of their lives because it sells. Whether that is FODs clumsy parenting or whatever. But it really doesnt sit well

DLAM is another one who looks like a very nice person, but her business compliance is rubbish.

I so agree 800msprint. Just one post saying hi we are complying with ASA, here's why. We weren't clear about this previously.

Good on ya @fruitbowl2 i m gonna look into doing it too.

Reporting an ad:

www.asa.org.uk/make-a-complaint.html

There is plenty of historical evidence!

Look at the posts shown in the DM article about the original insta thread - only MP has marked hers #ad.

www.google.co.uk/amp/www.dailymail.co.uk/femail/article-4851220/amp/Insta-mums-slammed-ordinary-mothers.html

If the brands were strict to stipulate that gifts if featured by the flogger must be declared as ads. This transparency issue would be over very quickly. I really hold the business accountable for lack of disclosure.

So who is good to follow and not annoying? I like AMR and Hirons and play hooray.

Erica Davies is good with disclosure

Lifeofkim is also another terrible account. Lots of freebies featured with no mention of ad. She's even trying to flog a wine subscription!

Areyouinthegame there's no excuse for the instas who have agents. Or what are they paying them for?

They're in it together and know exactly what they are doing. @fruitbowl2

Just stumbled across this. Ive not been following her, she's not an 'instamum' as such but her account was @deliciouslystella. She's written about how she became an accidental influencer and has now retired! Interesting

thedebrief.co.uk/news/real-life/influencer-meaning-marketing-deliciously-stella/

We stayed at the Bedruthan Hotel over the Easter week two years ago. It's a lovely hotel and in a awesome location, Mogwan Porth beach is one of my favourite places on earth. It has everything, beach, river stream, rock pools, caves... Bedruthan is nice and has great facilities but it is slightly overpriced IMO. carpets, upholstery etc were slightly frayed and stained around the edges. Service was friendly but erratic. Having said that, we had a great holiday and DS1 made a friend and they are still in contact with each other.

I went to look at MOD's St.Lucia holiday and so far she's doing a poor job promoting it. It doesn't look interesting at all, there's nothing to show what the resort/s look like, pools, rooms, food, kids club facilities etc. I'm not even sure what these two resorts (I think she's been on two) are called, can't be arsed to go back and check. There's nothing to grab your imagination and make you think wow, I want to find out more.

I reckon we are the target audience Destinology is after and can afford a Caribbean holiday, in fact we are going in August but there's nothing in her pictures that makes me want to dig deeper. I also wouldn't use Destinology, always seems poor value for money, i.e. you pay top dollar but you only get the standard room and breakfast compared to say family room and half board.

Destinology are a complete rip off. I could go there for less than half what they charge.

I also really doubt Bedruthan would give a freebie right on the Easter weekend. To me that would just be madness when they would be fully booked anyway.

Modd and fod are the kind of people that look for value for money when it comes to spending their hard earned cash. That's why other than the Disney holiday the rest came across badly to me.

I wonder what Destiology are getting from their association with MOD? I can’t see many rushing to book those two St Lucia resorts after her coverage of them, the opposite in fact. Maybe it will encourage some to look at their other destinations and book through them ?

There isn’t one Instagram post from MOD that really shows what the resort or surrounding area has to offer. We’ve seen shots of a close up of her sipping a drink from a fruit shell, a carefully edited shot of the contents of her beach bag (copying other bloggers), a photo of her girls and sister pointing to a boat and so on but you certainly don’t get a feel for the resort at all. The impression I’m getting is dull, rainy and rather grim looking.

I agree, I've been put off going to St Lucia, looks very rainy! Plus no shots of the room, resort etc. I have no idea from her posts what the resort is actually like.

I think others have mentioned MOD showed resort in her stories. I haven't seen any beach?

I never look at the stories, I find them highly irritating and pointless. Poor value for money for the advertiser I think.

I wouldn't have even spotted the holiday was provided by Destinology, only knew it because it was mentioned here.

Half the time she's by some hedge, she could be anywhere. No scenic shots...For 20k surely they want a bit more effort going in to the photos..

She storied a few views of the pool area at this second accommodation. Then walked around, double bed for her and her sister with en suite, a living/dining area and a similar kids sleeping area. Self catering facilities and wash room but they are all inclusive. It was not very impressive to my eye.

Helipad I find stories really irritating too!

I was having a conversation last night with some friends about the impact of social media on teens. How they follow these people, some your average Joe who has made it lucky. General consensus was for teenagers especially it's unhealthy as they get skewed ideas of life and how it should be.

An example, Kylie I think Jenner has just had a baby, all the teens will see what a great ride her parenting experience is, but in truth, as a single Mum or young couple to a child, when you are just starting out in the world is a lot different. It gives them a skewed perception of reality.

I was wondering if the same applies to Instamums or some bloggers. I remember years ago I followed the FB page of a blogger who had a very nice lifestyle. Hubby earned the cash, she basically gave people a run down of her daily life. Thinking back to that, how many people think of have thought, DP/DH has an OK job, I'll be a SAHM and have the same lifestyle as blogger. When kids are at school I can go to Pilates, get my nails and hair done, what a dream. The fact is it is a dream because I think bloggers hubby had a v well paid job that meant blogger could have a life of virtual luxury, or maybe it was all rubbish fed to followers so they thought, wow get kids off to school, go to Pilates, have friends over for coffee. It was really fairytale like.

What do you or anyone get out of following IM/YouTubers etc? Is there entertainment I'm missing. I vet what my DC watch so I'm quite taken with PewDiePie. Some others not so much. PewDiePie simply makes me laugh which is why I enjoy watching his shows.

It's probably been covered, but what do you get out of following these people on IG.

The Mum I followed I thought oh it's really quite nice what she's doing. You never seem to get the really bad days when the whole house has D&V or the flu. To me if I'm following someone I want to see the good and bad, otherwise those who have bad days could think why does this IM ever have a bad day.