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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

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Insta mums

999 replies

Harrielady · 27/09/2017 19:23

What the actual fuck?! I have just joined mumsnet and can say I will be leaving it after the negativity I've experienced. I joined expecting women helping women.
Women encouraging other women. Whether that's with their children, their marriage or their careers?! 'Insta mums' are mums who have decided a career in instagramming! And why the fuck not?! Before you ask no I am not an insta mum. Not that I wouldn't want to be - I just can't be bothered to tidy. But they do! They make their homes beautiful and enjoy decorating and showing their efforts off. Other women are inspired and they can bring many other women joy and happiness. Who are you bringing joy and happiness too? Going into the internet and plastering negative energy and bitter comments is not helpful, not nice and not at all fucking productive! You bitch about these women spending their days cleaning and shopping and not 'caring for thier kids' but how are you fucking idiots any better?!? Your too busy slagging off other hard working women to get your kicks. It's sad. Pathetic and downright bullying.
Something's that have been posted have hurt 'insta mums' and have caused upset - what have they actually done to you?? You are no better than the disgusting internet trolls who target celebrities or others who are slightly better looking or better off than yourselves. Get a grip.

OP posts:
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PavlovaPrincess · 06/03/2018 09:33

Where is the diversity.

They're out there, you just have to look for them. And the more people start following them, the more brands will want to advertise with them (although I can't see how a brand paying a black or Asian or working class mother to do an ad is anymore trustworthy or 'real' than them paying a white middle class mother to do them).

I wouldn't mind ads if they were from real family's with real opinions we could trust!

Do you think Pukka and Mod's families are actors? Confused There family is just as 'real' as anyone else's.

HeyRoly · 06/03/2018 09:33

Oh god, you've hit the nail on the head Babaloo88. Absolutely bang on Grin

PavlovaPrincess · 06/03/2018 09:34

Their family, sorry.

VileyRose · 06/03/2018 09:46

I do not think they are actors. What I mean is the set up is not the standard of the followers they have?

WipsGlitter · 06/03/2018 09:49

Where is the diversity?

It's not a government mandated campaign, there's no "rule" that there's has to be diversity in what is essentially a personal space.

I know it's not easy having a stranger calling your husband a wanker but if you chose to inhabit a public space and invite people in you have to expect everyone will not love what you're doing. And may chose not to unfollow and keep on criticising.

AuntLydia · 06/03/2018 11:15

If your Instagram feed is lacking in diversity then you surely only have yourself to blame.

StealingYourWiFi · 06/03/2018 11:21

I haven't RTFT but has anyone seen the Ingham family? They are bigger on youtube but it's crazy. Buying EVERYTHING! The oldest girl is set for a fall, over confident, has her own youtube channel now. A recent video shows her getting out the shower in little pyjamas. Just feels like they are pimping out the kids. They even have MERCH ffs! A £10 easter egg!!!

Ktay · 06/03/2018 14:02

Why is everyone in the same pink leopard print jumper today? Was there a memo??

I find Ingham Family compelling viewing for some reason but always at pains to point out to my DDs that the level of consumption they see on this and similar vlogs is not the norm. I think it's sunk in...

Ktay · 06/03/2018 14:24

Ah, turns out there was a memo, the jumpers are to promote Scamp and Dude who are in dispute with a large retailer

anxiousmumtobe33 · 06/03/2018 15:59

The second you call a person's husband a wanker you detract from the sensible points that have been raised here. FOD might get right on your tits but would you call him a wanker to his face?!

So now instead of answering about the obvs grabby gifting and making mums feel like shit, MOD has of course concentrated on the fact that her husband has been insulted.

RedRedDogsBeg · 06/03/2018 16:27

Well I think she's human. It can't be nice

HangtheblessedDJ · 06/03/2018 17:21

That's a bit much, calling names.

The ads thing has turned me off, as I follow because I like a person's style and then I feel stupid that I believed that's what they'd chosen to wear when actually it's just the brand who has paid the most! They probably instantly change into something they actually like!

It's actually the dc I feel deeply uncomfortable about. I feel sorry for them that things they've said, done and worn that should stay within the privacy of the family are being 'sold' for likes. It's not fair.

breadisnice · 06/03/2018 18:02

Just checked out that Ightham family insta, wtaf, can't be doing with that Confused

Aliceinchunderland · 06/03/2018 18:14

Am I the only one that quite likes #gifted? I’ve found so many amazing small brands that I wouldn’t have found without instamums promoting them. Like Kokoso, which is amazing on my sons’ skin (thanks Susie Verril for that recommendation)
I don’t get why people are so angry about these women being famous on Instagram, they obviously have the right personality, humour and social skills needed to appeal to a wide audience. Of course brands are gonna cash in and use them to sell their stuff. I don’t get why MOD and Mother Pukka are getting so much crap for that, has anyone here tried to get in touch with any famous celebrities for being the face of perfumes lately?
And I personally like MODs house renovations 😉

WipsGlitter · 06/03/2018 18:31

I love the house stuff @anyalovesrose I have major house envy!!

RedRedDogsBeg · 06/03/2018 18:42

Never mind the house, it's the beach I'm jealous of!! I'd love to live near a beach

PavlovaPalava · 06/03/2018 19:55

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Sidalee7 · 06/03/2018 21:12

saying FOD is a wanker is harsh and must be horrible but MOD is so naive to think that's not part of putting yourself out there in every way.

Also what I really don't get - they are both in good professional jobs - why would you put yourself through it - the #ads, the abuse, the putting your family totally in the public domain.
I just don't get it!
It comes across as soooo greedy, entitled and grabby. Although Mother Pukka comes across the most grasping, desperate for cash one out of them all. Ugh.

PavlovaPalava · 06/03/2018 21:22

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WipsGlitter · 06/03/2018 21:24

Jeepers @PavlovaPalava 😳😳😮

DillyDilly · 06/03/2018 21:27

@Sidalee. I honestly think if myself and my husband were in the public eye and had created a business centered around social media and some unknown randomer called him a wanker, I’d just laugh at it, rather than being offended. Why get upset ?

It’s quite obvious why they put their family in the public domain and do adverts, etc - a mix of enjoyment and financial gain. I’m sure it’s helped them buy their new home, enabled MOD to work as a mid-wife one day a week and so on.

Good luck to them with it all, not something I would want to do but it’s their choice.

Jjpeston · 06/03/2018 21:31

I see @anyalovesrose is upset - and surprised - about her husband being labelled a 'wanker'.

I have news for her - some people won't find him at all funny. They may also find him smug - he is obviously privileged, and despite the full time job is taking gifts and money left right and centre for collaborations. Some are very ill judged. I personally blame the agents but that is another debate.

If you plaster your small kids over the internet for money, and accept money and at times dubious gifts eg Disneyland trips that you COULD afford yourself (I personally take offence to this), then you should be absolutely aware that people may find that distasteful. She is living in a middle class protected bubble.

breadisnice · 06/03/2018 21:31

I saw a video of one of the named drunk and pooing themselves

PM please Grin

MrsPaddywack · 06/03/2018 21:33

Wow so many vitriolic women here!! We all do what we can to ensure our children have everything they need. So what if the instamums advertise or post about their lives or get paid to promote things! So jealous most of you nasty women. YOU make women feel like crap and unempowered not MOD, motherpukka etc etc. You make women feel like they have to hide when they are doing well for themselves. What's so hard to say 'I don't agree with what these instamums do but each to their own and if it works for them great' nasty nasty snake pit in here!!!

MrsPaddywack · 06/03/2018 21:38

Also obviously these are REAL families with real day to day issues. Yes their lives may look glossy and a million miles away from the everyday lives most of us lead but so what! They still have to put food on the table, pay bills, school run, kids get sick, sleepless nights, no time to shower in a morning, get late for work no advertiser is going to do all this for them! So what if they get paid to promote things - it means maybe they can afford to pay A mortgage off earlier, save money for kids university, buy their kids a home when they are older. Who in their right mind would say oh no I don't want a more secure future for me and my family HmmConfusedIthink what you all do is great instamums!