Lules - agree with that. Both my near-misses were when I reluctantly agreed to let male acquaintances walk me home (despite my spidey senses screaming no) because the "rules" say don't walk home alone. Both occasions came close to me being raped/coerced into sex. I would have been much safer walking home alone on both occasions.
I still reckon it's the lumping in "don't walk home alone" with stuff that is clearly illegal on the same poster - like actually being the one to "disregard consent" (aka commit rape) is no worse than making an unwise call to walk home alone when you're shitfaced (which though a bit daft for all sorts of reasons, is not actually a crime of any sort).
Bit of an aside, but do posters commenting on the poor girl who froze to death realise that drunkeness aside, hypothermia would probably have impaired her cognitive functions so severely that the obvious things - bang on the neighbour's door, try to break a window and break in, etc - probably wouldn't have occurred to her? I remember trying to persuade a friend to put on extra layers of clothing when we were up on the fells in N Yorks and she was clearly in the early stages of hypothermia - it was very much like trying to reason with someone who is drunk.