To be incensed by nonsense phrases

[watchingthedetectives]

"Eat beautiful"

"Eat colourful"

"Fly smart"

What do all these crap slogans mean. They actively put me off eating at Itsu, Pret and flying Aegean if I could actually "fly smart" it would most certainly be with another airline

There seem to be more and more of these phrases emerging daily. Some advertising genius is making a fortune with these random half baked statements.

" Eastern Promise" used to be part of the slogan for Fry's Turkish Deligh back in the 60s and 70s: "Full of eastern promise". What is it associated with now? You can youtube the 60s ads.

A pet peeve about Australian media "we're currently sitting 18 degrees". No: "Right now it's 18 degrees."

I also dislike the demise of prepositions. 'He will appeal the decision'; 'They protested the plan'. 'They fled the town'. She escaped the house'. I would have added: against, against, from and from.

I hate the term, my baby daddy. Why can't people say my baby's father?

I once bought a jar of vinegar that proudly declared it has 'no additives' in one of those red signs they try to make like they were added by hand.

Pan fried - wtf, how else do you fry something? It used to be just fried or shallow fried but now chefs use pans. OK because no one ever thought of that.

Does 'artisan' actually mean anything?

And 'ly' being gradually dropped

stealth i knew it was to do with the WW2, but had a quick google when you said that.

''Almost 2,500,000 copies of Keep Calm and Carry On were printed between 23 August 1939 and 3 September 1939 but the poster was not sanctioned for immediate public display. It was instead decided that copies of the poster should remain in ‘cold storage’ for use after serious air raids. Copies of Keep Calm and Carry On were retained until April 1940 but stocks were then pulped as part of the wider Paper Salvage campaign. Many people claimed not to have seen the posters; while those who did see them regarded them as patronising and divisive.[''

Interesting :)

I detest 02's 'Be more dog'.

Mind you I hate the phrase 'cooking from scratch'. Where does that come from?

I was going to add the absolutely terrible 'Go fun yourself.' but I see someone has already added it.

I also loathe the demise of prepositions and adverbs.

I feel at home on this thread, thank you for starting it watchingthedetectives. How are we supposed to expect young people to be able to use grammar correctly when the whole world is against us?

Also hate 'pick you brains', ugh.

'Epic fail or 'it was epic', or anything with the overused word epic can fuck right off.

The constant use of 'eeek', can fuck off too. Who actually says that?

Hashtag and .com before and after sentences.

Oh and people who say 'I'm not gonna lie', before a perfectly normal sentence. So 'I'm not gone lie I love crisps'. Why would I think that you were going to lie?

'Cooking from scratch' is woeful. Suggests you have just rebuilt the Great Wall from rubble, rather than chopped your own onions.

And agree with those maddened by the 'eat healthy' nonsense - what did an adverb ever to do us? Did it force us to watch box sets with a deep-fried mars bar in either hand???

My DH has been known to say in restaurants: "Can you fry it in another container, I'm allergic to pans."

Surely pan fried is as opposed to deep fat frier. So specifically useful when talking about fried fish.

Surely cooking from scratch is just cooking, as opposed to not cooking and just warming something up.

That's what we called it in my day. If you cooked you cooked. Otherwise you heated some soup out of a tin.

Cooking from scratch makes it sound like you've something to prove.

Good point, Stealth, I'll point it out to the clever clogs. I can hear his car now. :o

It doesn't quite fit the criteria of this thread, but I hate it so much that I am going to add it anyway, but: Boom!

Boom is ok when used do describe, or as a metaphor of, an explosion. It's not ok as an exclamation.

It makes me stabby. Boom!

Pointless descriptors on food get my goat. I can imagine a marketing meeting where all the category managers were told that each product, whatever it was, had to have at least 2 enticing and informative descriptors on pack.

So we end up with carrots with "fresh and crunchy" on the front. Surely both basic requirements for a carrot. Likewise "tasty and versatile" potatoes and "authentic" pasta.

Nonsense.

I don't know if anyone has said this, but I had to rush to tell you my most annoying one.

Car advert telling us to 'Go Fun yourself', find it inappropriate and maybe an underlying message!

I hate the non word 'hubby' too.

It can be difficult to find a good description for a boyfriend/partner, so I can excuse 'other half', 'fella' etc.

But there's just no excuse for hubby. You're not even shortening the word, it has the same amount of syllables. It's husband ffs.

Oh hell, thought I was being 'original' but at least three of you have said 'Go Fun Yourself'!

A colleague refers to her husband as the hubster pajamarama!

Expiration date anyone?

Totally agree with everything above! The contrived pseudo-scientific made up terminology used to describe shampoo and conditioner, in fact most beauty products drives me nuts.

Also - "she hopes to medal at the games". Medal is not an effin verb.
And - "it's a lovely space". No, it's a lovely room.

Gerund, I congratulate you on a wonderful user name!

One I can't be doing with is 'hating' and 'haterz'. Now, I hate racism, for example. I hate what is happening in Iraq, Syria and Gaza. I even hate baked beans, in that I can't abide the smell, taste or texture of the things.

But saying "stop hating on me!" when someone expresses mild disagreement with one's opinion doesn't really mean anything at all, does it? Neither does "no haterz" when added to a post on Freecycle. ('Lookin for 3pc suite must b mint cond free + seller delivers NO HATERZ')

I did see a poster which stated "Keep Calm And Do Pot Painting" - eh?

I also thought (silly me) that lips and trousers were plural, but fashion magazines tell me otherwise - "Rhianna was first to rock the blue lip", "Victoria looked elegant in a leopard-print trouser by Versace.."

But then again, I should probably stop hating on them..

The shite I see on facebook makes me stabby, people going on their 'holibobs' , so tired.com, nom nom when posting about eating something, and my personal favourite, a post about someone's unkal having a dog for sail. ...

fluffy I would like a Mumsnet mug that says

Keep Calm and Fuck Off (TTOSOF)

Shahsham just tiddling myself at their need to explain that the sweetcorn or tomato soup does not come with a plate and sprig of parsley provided

The other "obvious" marketing nonsense is surely the one that goes

Peanut and raisin cereal bar
(May contain nuts)

RightMove's 'Find your happy' makes me twitch with annoyance whenever i open the app for some property nosing.

Find your happy what?!?!?!

'Find your happy place' would be perfectly good.